Fwd: World's Greatest Hobby Club update
- Hi Gang,
Here is the latest message from the folks at "World's Greatest Hobby" giving
some advice on promoting model railroading and on some upcoming media
>From: "Club" <Club@...>_________________________________________________________________
>To: jmac_han@... <jmac_han@...>
>Subject: World's Greatest Hobby Club update
>Date: Wed, 29 May 2002 12:57:15 -0500
>Here is another World's Greatest Hobby campaign update:
>WORKSHOPS FOR NEW HOBBYISTS
>By now you've received your club kits including the "Building Your First
>Model Railroad Video." We hope this tape and the other materials in the
>kit will give you a good start on organizing workshops to help newcomers
>to the World's Greatest Hobby.
>OPEN HOUSE FOR MODEL RAILROAD MONTH
>One of the best things that clubs with layouts can do to promote the
>World's Greatest Hobby is simply to let the public see your railroad in
>action. Whenever else you might want to do this, we especially
>encourage you to hold an open house in November, which is National Model
>Railroad Month. Experience shows that this is a time of year when many
>people are introduced to our hobby. If all of our participating clubs
>make a concerted effort, it's bound to have a great effect.
>Why am I mentioning this now? If your club has done it, you know that a
>successful open house takes planning. Usually some layout preparation is
>needed to put your best foot forward, and you'll also need to be
>organized to handle crowds. Most of all, you'll want to plan for the
>local publicity and media attention that will draw visits from the
>general public. So it's definitely not too early to start getting ready
>for your National Model Railroad Month open house.
>THE STEW MARSHALL CHALLENGE
>Stew Marshall is an old friend, a longtime model railroad hobbyist and
>hobby retailer, and now a WGH Ambassador. He lives in Central Florida.
>Not long ago he sent me some clippings of newspaper stories about train
>shows and other model railroad events he had organized. Wouldn't it be
>great, he wrote, if every club in the WGH campaign could get their own
>stories in their local media, print or TV, for National Model Railroad
>Clearly it would, so that's what I'm calling the "Stew Marshall
>Challenge." Your club's open house, beginner's workshops, or train show
>would all be good "hooks" for feature stories, because they'll show your
>group making the effort to share the hobby you enjoy with your
>neighbors. You can start now to make this challenge part of your
>planning for National Model Railroad Month, and help make this November
>one of the greatest ever for our hobby.
>We'd like to hear from you about any WGH workshops that you present, and
>any other World's Greatest Hobby-related events your club sponsors or
>participates in. We'd like to share your successes and anything you
>learn with the other clubs.
>UPDATING YOUR INFORMATION
>If you need to change any of the information in your club registration
>form, you can do so online at
>Click Here: http://www.greatesthobby.com/wgh/site/registration.asp
> When you get to that page, click on "update existing information" and
>you'll be able to enter changes of address, telephone numbers, e-mail,
>and anything else on the form.
>The Rosen Group has arranged a pre-Fathers' Day appearance by WGH
>celebrity spokesperson Michael Gross on NBC's "Today" show. The spot
>will include a portable large-scale layout as well as the HO layout
>shown in our "Building Your First Model Railroad" videotape. Look for it
>on Thursday morning, June 13th.
>As grass-roots supporters of the campaign we now have 584 model railroad
>clubs, 865 ambassadors, and 658 hobby shops. As we reported earlier
>this year, the hobby shops include all Hobbytown USA franchises.
>Thank you very much for your support and participation.
>MODEL RAILROADER Magazine
>262-796-8776, ext. 461
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