Loading ...
Sorry, an error occurred while loading the content.

Fashion shoot at Israeli barrier

Expand Messages
  • ummyakoub
    Fashion shoot slated for Israeli barrier By Steve Weizman http://salon.com/news/wire/2004/03/01/israeli_barrier/print.html March 1, 2004 | JERUSALEM (AP) --
    Message 1 of 1 , Mar 5, 2004
      Fashion shoot slated for Israeli barrier

      By Steve Weizman


      March 1, 2004 | JERUSALEM (AP) -- An Israeli fashion house plans to
      shoot its summer catalog at Israel's West Bank security barrier this
      week, the company said Monday, less than a week after troops shot
      dead two Palestinians protesting the network of walls, wire and

      A statement from the fashion house, Comme-il-faut, said the one-day
      shoot Wednesday would take place at a section of the barrier on the
      edge of Jerusalem "for the purpose of creating a dialogue around

      The statement said the event would contrast beauty, femininity and
      fashion with a "concrete wall of insult, ugliness and humiliation."

      Israel says it needs the barrier to prevent suicide bombers and other
      attackers from entering its towns and cities. Last Thursday two
      Palestinian protesters were shot dead by Israeli forces not far from
      the site the company picked to send its models and photographers.

      Palestinians say the partially built barrier -- which would dip deep
      into the West Bank in some parts of its planned 400-mile route -- is
      a land grab meant to prevent them from establishing an independent

      Under international pressure, Israel has begun making changes in the
      route of the barrier to minimize hardship on the Palestinians,
      thousands of whom face being cut off from their farmland, schools and
      medical facilities elsewhere in the West Bank.

      Comme-il-faut got its summer catalog idea from students at a
      Jerusalem design school doing a course on the use of ideology in
      advertising. They came up with the concept of fashion on the fence,
      with the slogan, "women cross boundaries."

      The fashion firm's CEO, Sybil Goldfiner, said the project reflects
      Comme-il-faut's feminist agenda. Asked by The Associated Press if she
      was concerned that Wednesday's front line fashion fest could be seen
      as trivializing a deadly serious issue, she responded: "You're a man,
      you wouldn't understand."

      "We live in a state of constant trivialization," she added. "Every
      time there is a terror attack we soon afterward go back to life as
      normal. We want to emphasize those paradoxes."

      Noam Hofstatter, of human rights group B'Tselem, said that if Comme-
      il-faut really meant to draw attention to human rights abuses caused
      by the fence, "then that would be welcome."

      Fashionable Protest, Lost in Translation

      March 4, 2004

      EL EZARIYAH, West Bank, March 3 - It has been said that
      there are two schools of thought about what fuels conflict
      between Israelis and Palestinians: one, that the two
      peoples do not understand each other; two, that they
      understand each other all too well and so are trying to do
      one another in.

      Wednesday, when scandalized Palestinians gaped at fashion
      models sashaying on behalf of an Israeli designer along the
      barrier Israel is building to enclose Jerusalem, was a
      banner day for proponents of the first theory.

      Their lacquered faces composed in haughty neutrality, three
      models struck poses at the foot of the 25-foot-high
      concrete wall, beneath white graffiti in swirling Arabic.
      They seemed unaware that the words meant "I Am a Big

      That message accounted for the giggles of a nearby knot of
      Palestinian schoolboys, at least in part. The other part
      may have had something to do with the way one model's shirt
      flared, unbuttoned, well below her breasts. Most of the
      other women - there were five models in all - wore more
      modest outfits.

      Steps away, a passing Palestinian woman, Umm Muhammad,
      squared off with Sybil Goldfiner, the chief executive of
      the fashion house, Comme-Il-Faut (French for "as it should
      be"), an avowedly feminist, dovish firm.

      Umm Muhammad - the name, the only one she would give, means
      "mother of Muhammad" - wore a faded blue dress buttoned to
      her throat and a brown-and-blue head scarf. Ms. Goldfiner
      wore silver-tipped boots and orange-tinted sunglasses.

      The two women tried and failed to find a common language,
      then communicated through a journalist who spoke Arabic and

      "Is it good?" demanded Umm Muhammad, waving at the wall.

      "I think it's very bad," replied Ms. Goldfiner. "That's why
      I came to do this."

      Umm Muhammad did not grasp any link between high fashion
      and the high barrier, which the Israeli government and most
      Israelis say is needed to stop suicide bombers. Her voice
      rising in anger, she spoke about being cut off from three
      married daughters on the other side. She spoke about not
      much liking the models' clothes. She spoke about wanting
      not a fashion shoot but to help to tear the wall down.

      "We need to explain to the world that what Israel is doing
      is wrong," she said.

      "I agree," Ms. Goldfiner said. "I feel not proud to be an
      Israeli in this situation, and I'm doing what I can."

      Ms. Goldfiner had an idea. Turning to the journalist, she
      suggested, "She wants to take a picture with one of the
      girls - for us to use it?"

      No, she did not. "If it's for fashion, it's painful for
      me," Umm Muhammad said, adding that she would be delighted
      instead to join a sit-in.

      After the two women parted, Ms. Goldfiner mused: "She is
      full of hurt. She cannot listen."

      For Ms. Goldfiner, the fashion shoot was a way to jar
      Israelis with her summer catalog. Fashion is "future,
      optimism, colors," she said, "next to the wall, which is
      absolutely the opposite, is not normal, is gray and
      despair." That, she continued, "is exactly the mirror of
      this life - everything is mixed up between normal and not

      Wednesday was one of those days, not infrequent here, when
      it can be very hard to put one's finger on precisely what
      is normal.

      Some of the models were clearly trying to sort that out for
      themselves. "My political culture is very limited," said
      Nouni Cisse, 23, speaking English with a strong French
      accent. "I had few information when I left France. I knew
      there was a political problem between Israelis and
      Palestinians, but why and what, I didn't learn yet."

      She said she had just learned about the Israeli barrier on
      Tuesday. "They showed me a newspaper, but I can't read it
      because it is in Israelian," she said.

      Asked what she thought of the barrier, she said, "It looks
      like a jail." Asked what she thought of the clothes, she
      said, "I think there are some good ideas."

      She wore a smart brown and white pantsuit of what appeared
      to be linen, with a string of blazing yellow beads. Her
      gold sandals were covered with dust as she made her way
      from the West Bank side to the Israeli side of the barrier.

      Another model explained to Israel's Channel 2 television:
      "We are doing something to show that we are just people who
      want to have no barriers, peace and, you know, beautiful
      things like me and the clothes. Not gray walls."

      In other places, the barrier, which is planned to stretch
      more than 450 miles, is composed of fencing, ditches and
      guard towers. Here, on the shoulder of the Mount of Olives
      in the biblical Bethany, it is under construction. If the
      Israeli guards do not object, it is still possible to walk
      around its edge.

      Northwest of here on Wednesday, in the village of Biddo,
      residents buried a Palestinian who had died of wounds
      sustained when Israeli forces had fired on stone-throwing
      demonstrators against the barrier last Thursday. Two other
      Palestinians were killed that day.

      The photo session was dreamed up by two 25-year-old
      students, Maayan Smoler and Uri Dagan, in an "ideological
      advertising" class at Bezalel art school in Jerusalem. They
      called their idea "women crossing boundaries," and their
      professor passed it on to the fashion house.

      The primary audience was Israelis, but Mr. Dagan said there
      was a message for Palestinians: "We are not ignoring your

      Yet Palestinian onlookers thought the Israelis were trying
      to cash in on their suffering. "They come for fun here to
      make a fashion show, while we suffer from this and can't go
      earn a living?" said Naji Sabagh, 26, whose house faces the
      wall about 50 feet away. "They just want to bring this
      strange idea to make more money."

      Asked what he thought of the clothes, Mr. Sabagh said,
      "They reflect their tastes and their culture. We have a
      different culture." He wore a white dress shirt and khaki

      Another model, Meital Weinberg, 24, said she lived "in my
      bubble in Tel Aviv" and had not given the barrier much
      thought. "Seeing it for the first time, it's a little
      silly," she said.

      It was a "big scary wall," she said, yet she had eaten and
      changed clothes in the Palestinian house on the other side
      and had had a nice, neighborly time there.

      "I don't know much about politics and negotiations," she
      said. "But the human part of it, that I do understand, is
      really sad."

      Ms. Weinberg wore brown plaid pants and a bright orange




      To subscribe to this group, send an email to:

    Your message has been successfully submitted and would be delivered to recipients shortly.