Re: [JOB] $95-100K base oppty @ ShopNBC
Thanks so much for your comment. Geoff is brilliant; a real rockstar in the
Shop.org and eTail communities. This position does report to Geoff. It's a
fantastic analytics opportunity, and I'll even throw in a new snow blower to
any candidate who takes the job.
You heard it here first!
As seen in the WSJ's "Career Journal Online"
On 1/4/07, michaelsummar <michaelsummar@...> wrote:
I'm a very long time lurker and first time poster, but I wanted to add to
Harry's post. I worked with ShopNBCs new VP/General Manager of eCommerce,
Geoff Smith, previously and I can't say enough nice things about
him. Assuming this position reports directly or indirectly to Geoff, you
will be highly valued, respected and challenged.
[Non-text portions of this message have been removed]
- Where is this position located?
--- In email@example.com, "Harry Joiner"
> Position Overview:
> The Manager, Web Analytics & Reporting is responsible for the
> e-commerce analytics strategy, process, and organization whichdeliver
> information, insight, and recommendations to monitor, measure, andleadership,
> optimize the online business. This position will provide
> strategy and execution in the analysis of all website and onlinethe
> marketing activities including; supervising data collection,
> developing tools and techniques for performance tracking and
> measurement, reporting of key performance indicators, providing
> quantifiable recommendations for site and marketing campaign
> optimization, and ad-hoc analysis as needed. Key to this role is
> ability to provide data-driven insights which result in specificcommerce.
> action plans and quantifiable business improvement.
> Success Attributes:
> -Strong background in business intelligence, analytics, and e-
> -Proven record helping e-commerce businesses deliver profitabletime.
> results through advanced analytics.
> -Thinks strategically; able to turn consumer behavior data into
> effective strategies that drive results.
> -Excellent understanding of website analytics, metrics, online
> marketing and merchandising.
> -Proven track record of managing multiple projects from start to
> finish, and ability to effectively juggle multiple projects at one
> -Ability to establish relationships with internal business managersproject
> and successfully manage their expectations.
> -Exceptional written and verbal communication skills.
> -Leadership, self-motivation, driving towards results and a strong
> work ethic.
> Principal Accountabilities and Authority:
> Team and Process:
> Develop online analytics and business intelligence strategy through
> alignment of performance metrics, analytics structure and reporting
> process with overall business objectives.
> -Build a strong team of Analysts to support the E-commerce team.
> -Collaborate closely with ShopNBC.com's E-commerce management team.
> -Create and foster direction in strategic analytics & metrics.
> -Create and streamline business insights for the e-commerce group.
> -Oversee development, acquisition, maintenance and enhancement of
> analytics tools to improve overall web channel productivity.
> -Work with third party vendor and other development resources to
> ensure business continuity in the measurement of all website
> performance objectives.
> -Facilitate communication, prioritization and cross-functional
> management to drive results related to business insights andrelated
> databases, reporting and other infrastructure.order
> -Plan and execute rapid development and prototyping processes in
> to facilitate the timely delivery of business data related toconstituents
> e-commerce activity.
> -Acquire full understanding of site developers to ensure that all
> sites are tagged and tracking correctly.
> Generate reports from external and internal data sources, creating
> actionable trend information, and ensuring that internal
> have the information necessary to make informed business,marketing,
> and merchandising decisions.business
> -Manage the ongoing support of all reporting aspects related to the
> web site.
> -Create and distribute regularly scheduled web reports including
> monthly traffic metrics.
> -Develop ad-hoc web reports for internal clients.
> -Define key metrics to measure web site performance, construct
> tracking dashboards and maintain general reporting structure.
> -Design and deliver standard analytics, metrics and reports.
> -Collect, maintain and distribute metrics to all stakeholders in a
> timely and relevant manner.
> -Standardize and maintain data integrity and reporting.
> -Identify and report on all website and online marketing Key
> Performance Indicators.
> Oversight of data analysis and interpretation of results in
> context, with detailed findings and implications presented to keyestate
> stakeholders at all levels .
> -Analyze site activity data to assist business critical questions
> regarding site activity, user acquisition and retention, real
> performance, promotional performance, and merchandise performance.customer
> -Oversee experimental designs to support ongoing test and learn
> process within the online business.
> -Develop state of the art approaches to analyze online customer
> behavior, traffic flow, customer profiles, browse behavior, content
> effectiveness, etc.
> -Viewed internally as customer behavior analysis and testing expert
> who provides guidance and best practices expertise to key business
> partners around scoping, designing, executing, and analyzing
> behavioral tests (e.g., A/B testing, testing for statisticalbusiness
> -Format complex quantitative information for management and
> -Handle all tracking and reporting on web analytics, email for
> advertising, and consumer marketing functions.
> -Proactively identify opportunities to improve site effectiveness
> drilling into click stream data using sophisticated data miningand
> applications- champion improvements across both online marketing
> merchandising decisions.or
> Bachelor's Degree in Science, Mathematics, Statistics, Economics,
> other related fields with emphasis in quantitative methodspreferred.
> -5+ years related work experience with online retail e-commerce
> -In department experience with Webtrends, Omniture, or Coremetricswith
> -Development of metrics, KPI's, business and enterprise performance
> -Experience with complex transaction data and customer analytics
> very large transaction volumes and complex data structures.environment.
> -Outstanding project management and leadership skills, ability to
> influence cross-functionally in rapidly evolving business
> -Excellent hands-on database skills.reporting
> -Extensive experience in advanced data analysis techniques and
> statistical methods, including data modeling, querying and
> tools, metrics reporting, prospecting, business intelligence,Joiner. To
> clustering analysis, factor analysis, and A/B testing.
> Applications and interviews are being coordinated by Harry
> apply, please contact Harry.Joiner@...