Edinburgh Web Analytics Event
- Hi, I thought I would stop lurking and start posting for once.
Please find details below of the next web analytics event for
Edinburgh, Scotland - if you're in Scotland and haven't been in
contact with us yet, we'd love to meet you. I shall bring all future
WAW activity into line with everyone else's second Wednesday of the
month, but this particular event is for next week, 31st May.
Many thanks, Vicky Brock, WAA Scotland Group
Next Scotland Web Analytics Event
Date: Wednesday 31st May, 6pm 7.30pm
Venue: Edinburgh, Burns Room, Apex House (Scottish Enterprise)- then
drinks at nearby pub!
As requested by attendees at previous events, we have planned some
slightly more structured discussion topics for this month's Web
Analytics get together:
1. Emetrics Summit Debrief - WAA Scotland group members Vicky Brock
of Highland Business Research and Andrew Hood of Lynchpin attended
the London Emetrics Summit earlier this month. They will be sharing
some of the ideas and latest thinking that were presented and
discussed at this event.
2. Web Analytics and CRM - WAA Scotland group member Colin Munro will
be leading a discussion on Web Analytics and CRM. Having been the
Web Analyst and CRM manager for VisitScotland and managed the
measurement of the many web properties and complex campaigns under
VS's remit, Colin's experience on this subject should lead us into
some useful debate.
3. Events and Education - The Scotland WAA group is also planning a
larger scale event for later in the year and looking to develop a set
of online case studies, recommended resources and useful hints and
tips for the local web analytics community. There will be discussion
about this on Wednesday, but if you can't attend please do email us
or contribute to the Scotland Group blog with your suggestions.
Scotland Group Blog: http://waascotland.blogspot.com/
Directions to Apex House can be found here: http://www.scottish-