Re: Pay somone to get Certified in your name / WA Certification
- Hi all,
Judah is right, that there is not yet a Digital Analytics Exam, instead a
Web Analytics Exam.
However, I do not agree with Luca that it is mostly a US thing.
There are indeed quite a few things on which the DAA is US centric mainly
due to the strong foundation by most of its members based in the US, but
the exam is not (at least it must not be).
I organized two "group exams" in Germany in 2010 and 2011 (and currently
planning for another one in the near future), and we had a few more exams
during the last three German eMetrics. Meanwhile Germany has 24 CWAs
(CWA=Certified Web Analyst, the total is 135, if I counted well ->
participant's success rate on the German exams was above average, which
positively surprised me since the exam is text heavy and good English
language skills are definitely required. This hopefully encourages more
Europeans to take the test.
Especially for UK, Netherlands, Denmark, Hungary, Germany, Denmark (sorry
if I forgot any) it shouldn't be a big deal to organize an WAC exam due to
the CWAs who are active in the DAA are available in these countries.
I would recommend to talk to your DAA country manager whenever you look for
an opportunity to take the exam in your country.
Or feel free to pass me a note if I can forward this to the respective
person. Unless it is me..
On Mon, Dec 3, 2012 at 9:09 PM, <firstname.lastname@example.org> wrote:
> > > The Digital Analytics Association also has no certification for digital
> > > analytics and the cost is too damn high. Vendor certs are more
> > > but it's not like the tests are hard - they don't want you to fail.
> > Judah, you are spot on. IMHO, the additional problem is that the DAA
> > certification is mostly a US thing.
> > In Western Europe (probably the second market for web analytics after
> > North America) there is only a test centre in London.
> > Not enough for raising the DAA certification as a globally accepted
> > standard.
Vice President Analytics, Europe
Semphonic - Office Berlin
Mobile: +49 173 2008758
[Non-text portions of this message have been removed]