Re: [webanalytics] Rates for Washington Analyst
- Hi Troy,
> My company has a couple of clients who are interested in hiring us toAside from the concern that it might be a violation of anti-trust laws
> go through the data captured by Google Analytics and make
> recommendations for small web initiatives.
to discuss specific rates in this public forum, let me offer you this:
What your clients are asking for is recommendations that could
make major bottom line improvements to their business. The value
that they could derive from your insights should be seen as beyond
"hired help" hourly rates - they are bringing you in as an expert. It
shouldn't matter how long it takes you to come up with an idea that
makes them thousands of dollars.
I highly recommend that you read "Million Dollar Consulting" or
anything else by Alan Weiss. He talks about value-based fees -
in truth I've never made that work, but I do charge on a project
basis - which means that the client gets the deliverable they
asked for, and they've never asked me how long I worked!
Hope this helps,
Philippa Gamse, CMC
Maximize your Website profitability!
P.O. Box 1427, Capitola, CA 95010