6696WebTrends Seminar in NYC tomorrow
- May 31, 2006Is anyone else attending tomorrow's WebTrends training seminar and road
show tomorrow in New York? I'll be there with 2 of my Analyst
colleagues from Refinery.
By the way, we are recruiting for a Strategic Consultant position to
work on one of our pharma accounts. All of the details are below. If
you're interested, come find me during registration, lunch or afterwards
and I can tell you all about it. Look for the tall, young, skinny guy
Strategic Consultant - Pharma
As a Strategic Consultant you will use your knowledge of the web to
develop online and integrated strategic marketing plans targeting
consumers and other key stakeholders/customers.
Your primary responsibility will be developing and implementing web
strategy, working with the user experience and creative team members to
drive business value for our clients.
Responsible for using your knowledge of the latest marketing and
technology trends to ensure that we continue to provide world-class
solutions for our clients.
Responsible for creating and implementing performance metrics,
developing key insights from the data and working with clients to
continually improve online initiatives.
Research financial statistics, competition, and identify market trends
across multiple industries in order to identify new opportunities.
Solve complex problems, strong analytical skills and a strategic mind
will be the key to your success in this position.
Education and/or Experience:
A Bachelor's Degree is required, Master's Degree preferred,
Five to ten years of related experience and/or training, with at least
one year of experience in the pharmaceutical industry, international
experience is a big plus; or equivalent combination of education and
Excellent oral and written communication skills for effective
communication with clients and project team members, including prior
experience in facilitation and in developing strategic presentations,
case studies, and producing research reports.
Candidate must have experience in business case development and ROI
Solid understanding of marketing strategies and the ability to apply
that knowledge to meet client business objectives.
Strong Interactive Marketing knowledge and skills.
Deep experience in developing web/interactive strategies.
Experience measuring and improving the performance of ongoing marketing
Strong analytical and secondary research skills.
General knowledge of various web technologies and concepts and the
proper application of them.
Ability to complete multiple tasks and projects within deadlines.
Expertise in planning, executing and analyzing primary and secondary
Ability to create a strategic roadmap, identify key information needs
and dependencies and prioritize workflow.
Broad-based knowledge of internet best practices in the pharma industry
top 30 US interactive agency
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