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26495Re: Massive Variance between HBX and GA

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  • BClifton
    Aug 6, 2010
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      Hi Josh

      Take a look at my vendor agnostic whitepaper - Understanding Web Analytics Accuracy. It covers all possible accuracy issues...

      www.advanced-web-metrics.com/blog/2010/04/23/understanding-web-analytics-accuracy/

      Best regards, Brian



      --- In webanalytics@yahoogroups.com, "jkatinger2002" <jkatinger@...> wrote:
      >
      > Hey folks...
      >
      > I just worked a major transition from HBX to GA. Some 35 different sites or so. Most of the variances between HBX and GA where within an acceptable tolerance of between 2% and 8%. One of the sites however is tracking GA 20% below HBX in visits, page views, etc.
      >
      > Can all you experts rattle off a quick list of implementation issues that could cause this? I've looked at what I think is the obvious stuff and I'm racking my brain to figure out where the heck this discrepancy could be coming from.
      >
      > Obvious stuff:
      > - Verified GA tags are on all the same pages as HBX code
      > - Verified that all GA tags are feeding the same GA account
      > - Verified that all GA tags are sending data on all same page that HBX tags are (meaning there are no JS errors or something else fouling the GA code)
      >
      > ....what could I be missing?
      >
      > Really appreciate your valued input.
      >
      > -Josh
      >
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