12199Re: Newswires and page impressions
- Jul 31, 2007I hear you Colin. I think it's a very good idea to have industry
standards. I'm actually familiar with the certification.
I think ABCe and related BPA stuff is known by media and internet
professionals. I just haven't heard it mentioned in "web analytics" circles
very much at all. I can testify that some major vendors played dumb when I
asked about whether they conform or could withstand an audit/certification.
CoreMetrics (hello Jane!) was the only company that complied with COUNTER as
Maybe in the EU/UK, ABCe has more clout. But here in the US, I rarely hear
people mentioning it.. That being said, I have great respect for
the institution (even if the language for web measurement is
standard-ly non-standard... heh ;)
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