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Personalized Nike's

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  • Matthew McNulty
    ... ===== Hunter, Call Immeediately. Time is running out. We both need to do something monstrous before we die. -message to Hunter S. Thompson form his
    Message 1 of 1 , Apr 3 2:02 PM
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      > > > > Nike now lets you personalize your shoes by
      > submitting a word or
      > > > > phrase
      > > > > which they will stitch onto your shoes, under
      > the swoosh. So Jonah
      > > > > Peretti
      > > > > filled out the form and sent them $50 to
      > stitch "sweatshop" onto his
      > > > > shoes.
      > > > >
      > > > > Here's the responses he got... fun and games
      > with Nike
      > > > > * * * * * * * * * * * * * * * * * * * * *
      > * * * * * * * * * * *
      > > > > From: "Personalize, NIKE iD"
      > <nikeid_personalize@...
      > > > > To: "'Jonah H. Peretti'"
      > <peretti@...
      > > > > Subject: RE: Your NIKE iD order o16468000
      > > > >
      > > > > Your NIKE iD order was cancelled for one or
      > more of the following
      > > > > reasons:
      > > > >
      > > > > 1) Your Personal iD contains another party's
      > trademark or other
      > > > > intellectual property
      > > > >
      > > > > 2) Your Personal iD contains the name of an
      > athlete or team we do
      > > not
      > > > > have
      > > > > the legal right to use
      > > > >
      > > > > 3) Your Personal iD was left blank. Did you
      > not want any
      > > > > personalization?
      > > > >
      > > > > 4) Your Personal iD contains profanity or
      > inappropriate slang, and
      > > > > besides, your mother would slap us.
      > > > >
      > > > > If you wish to reorder your NIKE iD product
      > with a new
      > > personalization
      > > > >
      > > > > please visit us again at www.nike.com
      > > > >
      > > > > Thank you, NIKE iD
      > > > >
      > > > >
      > > > > From: "Jonah H. Peretti"
      > <peretti@...
      > > > > To: "Personalize, NIKE iD"
      > <nikeid_personalize@...
      > > > > Subject: RE: Your NIKE iD order o16468000
      > > > >
      > > > > Greetings,
      > > > >
      > > > > My order was canceled but my personal NIKE iD
      > does not violate any
      > > of
      > > > > the
      > > > > criteria outlined in your message. The
      > Personal iD on my custom ZOOM
      > > > > XC USA
      > > > > running shoes was the word "sweatshop."
      > > > >
      > > > > Sweatshop is not:
      > > > > 1) another's party's trademark,
      > > > > 2) the name of an athlete,
      > > > > 3) blank, or
      > > > > 4) profanity.
      > > > >
      > > > > I choose the iD because I wanted to remember
      > the toil and labor of
      > > the
      > > > >
      > > > > children that made my shoes. Could you please
      > ship them to me
      > > > > immediately.
      > > > >
      > > > > Thanks and Happy New Year, Jonah Peretti
      > > > >
      > > > > From: "Personalize, NIKE iD"
      > <nikeid_personalize@...
      > > > > To: "'Jonah H. Peretti'"
      > <peretti@...
      > > > > Subject: RE: Your NIKE iD order o16468000
      > > > >
      > > > > Dear NIKE iD Customer,
      > > > >
      > > > > Your NIKE iD order was cancelled because the
      > iD you have chosen
      > > > > contains, as stated in the previous e-mail
      > correspondence,
      > > > > "inappropriate
      > > > > slang". If you wish to reorder your NIKE iD
      > product with a new
      > > > > personalization please visit us again at
      > nike.com
      > > > >
      > > > > Thank you, NIKE iD
      > > > >
      > > > > From: "Jonah H. Peretti"
      > <peretti@...
      > > > > To: "Personalize, NIKE iD"
      > <nikeid_personalize@...
      > > > > Subject: RE: Your NIKE iD order o16468000
      > > > >
      > > > > Dear NIKE iD,
      > > > >
      > > > > Thank you for your quick response to my
      > inquiry about my custom ZOOM
      > > > > XC USA
      > > > > running shoes. Although I commend you for
      > your prompt customer
      > > > > service, I
      > > > > disagree with the claim that my personal iD
      > was inappropriate slang.
      > > > > After
      > > > > consulting Webster's Dictionary, I discovered
      > that "sweatshop" is in
      > > > > fact
      > > > > part of standard English, and not slang. The
      > word means: "a shop or
      > > > > factory
      > > > > in which workers are employed for long hours
      > at low wages and under
      > > > > unhealthy
      > > > > conditions" and its origin dates from 1892.
      > So my personal iD does
      > > > > meet the
      > > > > criteria detailed in your first email.
      > > > >
      > > > > Your web site advertises that the NIKE iD
      > program is "about freedom
      > > to
      > > > >
      > > > > choose and freedom to express who you are." I
      > share Nike's love of
      > > > > freedom
      > > > > and personal expression. The site also says
      > that "If you want it
      > > done
      > > > > right...build it yourself." I was thrilled to
      > be able to build my
      > > own
      > > > > shoes,
      > > > > and my personal iD was offered as a small
      > token of appreciation for
      > > the
      > > > >
      > > > > sweatshop workers poised to help me realize my
      > vision. I hope that
      > > you
      > > > > will
      > > > > value my freedom of expression and reconsider
      > your decision to reject
      > > > > my
      > > > > order.
      > > > >
      > > > > Thank you, Jonah Peretti
      > > > >
      > > > >
      > > > > From: "Personalize, NIKE iD"
      > <nikeid_personalize@...
      > > > > To: "'Jonah H. Peretti'"
      > <peretti@...
      > > > > Subject: RE: Your NIKE iD order o16468000
      > > > >
      > > > > Dear NIKE iD Customer,
      > > > >
      > > > > Regarding the rules for personalization it
      > also states on the NIKE
      > > > > iD web site that "Nike reserves the right to
      > cancel any personal iD
      > > > > up to 24 hours after it has been submitted".
      > In addition, it
      > > further
      > > > > explains: "While we honor most personal iDs,
      > we cannot honor every
      > > > > one.
      > > > > Some may be (or contain) other's trademarks,
      > or the names of certain
      > > > > professional sports teams, athletes or
      > celebrities that Nike does not
      > > > > have
      > > > > the right to use. Others may contain material
      > that we consider
      > > > > inappropriate
      > > > > or simply do not want to place on our
      > products. Unfortunately, at
      > > times
      > > > > this
      > > > > obliges us to decline personal iDs that may
      > otherwise seem
      > > > > unobjectionable.
      > > > > In any event, we will let you know if we
      > decline your personal iD,
      > > and
      > > > > we
      > > > > will offer you the chance to submit another."
      > > > >
      > > > > With these rules in mind, we cannot accept
      > your order as submitted.
      > > > > If you
      > > > > wish to reorder your NIKE iD product with
      > > > > a new personalization please visit us again
      > at www.nike.com
      > > > >
      > > > > Thank you, NIKE iD
      > > > >
      > > > > From: "Jonah H. Peretti"
      > <peretti@...
      > > > > To: "Personalize, NIKE iD"
      > <nikeid_personalize@...
      > > > > Subject: RE: Your NIKE iD order o16468000
      > > > >
      > > > > Dear NIKE iD,
      > > > >
      > > > > Thank you for the time and energy you have
      > spent on my request. I
      > > > > have decided to order the shoes with a
      > different iD, but I would
      > > like
      > > > > to
      > > > > make one small request. Could you please send
      > me a color snapshot of
      > > > > the
      > > > > ten-year-old Vietnamese girl who makes my
      > shoes?
      > > > >
      > > > > Thanks,
      > > > > Jonah Peretti
      > > > >
      > > > > <no response
      > > > >
      > > > > As one forwarder writes:
      > > > >
      > > > > ... this will now go round the world much
      > farther and faster than
      > > any
      > > > > of the adverts they paid Michael Jordan more
      > than the entire wage
      > > > > packet of
      > > > > all their sweatshop workers in the world to
      > do...
      > > > > I normally avoid making a plea to pass on
      > these things,
      > > > > but this time I say:
      > > > >
      > > > > JUST DO IT
      > > > >
      > > > >
      > > > >He should see if they would allow him to use
      > "CORPORATE GREED" instead.



      =====
      "Hunter, Call Immeediately. Time is running out. We both
      need to do something monstrous before we die."
      -message to Hunter S. Thompson form his Lawyer Nov 25 1985-

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