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REVIEW: "Cybersquatters Beware", Chantelle MacDonald Newhook

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  • Rob, grandpa of Ryan, Trevor, Devon & Ha
    BKCYBSQT.RVW 20031118 Cybersquatters Beware , Chantelle MacDonald Newhook, 2002, 0-07-090579-7, U$19.95/C$24.99 %A Chantelle MacDonald Newhook
    Message 1 of 1 , Apr 7, 2004
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      BKCYBSQT.RVW 20031118

      "Cybersquatters Beware", Chantelle MacDonald Newhook, 2002,
      0-07-090579-7, U$19.95/C$24.99
      %A Chantelle MacDonald Newhook chantelle@...
      %C 300 Water Street, Whitby, Ontario L1N 9B6
      %D 2002
      %G 0-07-090579-7
      %I McGraw-Hill Ryerson/Osborne
      %O U$19.95/C$24.99 905-430-5000 800-565-5758 fax: 905-430-5020
      %O http://www.amazon.com/exec/obidos/ASIN/0070905797/robsladesinterne
      http://www.amazon.co.uk/exec/obidos/ASIN/0070905797/robsladesinte-21
      %O http://www.amazon.ca/exec/obidos/ASIN/0070905797/robsladesin03-20
      %P 290 p.
      %T "Cybersquatters Beware"

      The introduction talks about branding, and the fact that companies can
      do it very inexpensively on the Internet. Chapter one explains
      trademarks, as well as the domain name system. The Uniform Domain
      name dispute Resolution Process (UDRP) is outlined in chapter two
      (along with other similar mechanisms), and key elements necessary to
      winning a dispute are noted.

      Successive chapters present a number of cases involving different
      types of principals and principles: companies (in three), institutions
      and individuals (in four), celebrities (five), sex (six), complaints
      and comments (in seven), generic names (eight), and an amalgam, in
      chapter nine, of airlines, banks, wineries, and other companies that
      have not prepared for the disputes. Chapter ten deals with the
      process of going to court with domain name disputes. Trends and
      indications in decisions are reviewed in chapter eleven.

      The book does provide a good compilation of advice on a complex and
      poorly understood topic. There is one proviso: the text frequently
      makes the point that the race is not always to the justified, nor the
      legal battle to the prepared. However, as current wisdom has it, the
      prepared side is the one to bet on.

      copyright Robert M. Slade, 2003 BKCYBSQT.RVW 20031118


      ====================== (quote inserted randomly by Pegasus Mailer)
      rslade@... slade@... rslade@...
      Literature is mostly about having sex and not much about having
      children; life is the other way around. - David Lodge
      http://victoria.tc.ca/techrev or http://sun.soci.niu.edu/~rslade
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