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RE: [APM] Selling Agile

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  • Glen B Alleman
    Clarke, Having sold agile inside a CMMI Level 3 business, I d suggest the following: (1) If you re on a project already start with the obvious, 100%UT,
    Message 1 of 2 , Jul 15, 2004



      Having “sold” agile inside a CMMI Level 3 business, I’d suggest the following:


      (1)     If you’re on a project already start with the obvious, 100%UT, configuration management, onsite or very close customer, bi-weekly release cycles. These are processes used by agile methods but are used elsewhere – CMMI – that add benefit.

      (2)     Ask what unassailable beneficial outcome can be identified for the stakeholders? Fill this need with a process. You don’t have to call it agile. My current assignment is inside a VERY high ceremony environment, where the developers to daily builds, bi-weekly releases and quarterly major releases onto emerging space qualified flight computers. They don;lt call if agile, but it is in almost every sense – including the requirements emergence.

      (3)     Don’t seek to “name” things but seek to provide value.


      Glen B. Alleman


      Studio musicians strive for perfection

      Live music performers strive for passion


      From: Clarke Ching [mailto:lists@...]
      Sent: Thursday, July 15, 2004 2:18 PM
      To: agile-customer-today@yahoogroups.com; agilemanagement@yahoogroups.com; agileprojectmanagement@yahoogroups.com; leandevelopment@yahoogroups.com; scrumdevelopment@yahoogroups.com
      Cc: SellingAgile@yahoogroups.com
      Subject: [APM] Selling Agile


      I'm a frustrated agilist: I know alot about agile, I can talk a good agile talk, and I've even given a couple "Agile Talks".  But I don't do agile.  Why? There aren't many agile employers out their and trying to "sell" agile to established software team is both hard work and risky - I know because I've just tried and (sort of ) failed.


      Part of the problem is, I think, that in these early stages of agile we're still learning how to DO agile well.  In doing so we've gotten good at preaching to the converted, and good at selling to the innovators in the early market, but we've not figured out how to "sell" to the more cautious mainstream market.  If you look at the agile literature the bulk of it is aimed at agile practitioners.  Only Craig Larmen's "managers guide" and Demarco and Lister's "waltzing" books stand out as being aimed at selling agile/iterative/incremental methodologies.


      So, I've setup a new "Selling Agile" yahoo group: http://finance.groups.yahoo.com/group/SellingAgile/ where I hope that we can learn together how to better "sell" agile philosophies and practices to "them" - the non-agilists.  In doing so I hope we'll learn something useful [and perhaps help find me do something about my frustrations].


      So, please, please, please, please, please, please, please, join me at http://finance.groups.yahoo.com/group/SellingAgile/.


      I'll try to kick off some converstation in a day or so, once numbers are up.




      [my apologies since you have probably received this message in several groups]

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