Test First Business Model - an interesting experiment
- I thought this company would be interesting to the Agile community:The founders are ex Thoughtworkers, and the company is taking the Agile/XP approach to its logical extension. They are absolutely minimizing the time before release, and then continuing development or killing the project based on market response. They call these market tests.In 4 months since the company started it has released 6 market tests for different products, is generating revenue, and is completing a major web portal for opening this model up so that anyone can participate. All you need is an idea that can survive/thrive in a Darwinian market.I think the company is a wonderful experiment that will certainly inform future online business models.cheers,Robin.