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57389Re: [scrumdevelopment] CALL TO ACTION!

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  • rupesh raghavan
    Nov 4, 2013
      Hi All,
      As scrum says -"inspect & adapt"; so will the scrum readers.
      If they find the book worthy, they would adapt else obviously throw it in the bin(as I would).
      So, let us not oppose to the concept of "inspection".

      On Tuesday, November 5, 2013 4:49 AM, "steveropa@..." <steveropa@...> wrote:
      This is great advice, but I confess the next time I re-read the Scrum Guide now, I’ll be picturing Julia Child explaining how to do Scrum!

      Sent from Windows Mail

      From: Esther Schindler
      Sent: ‎Monday‎, ‎November‎ ‎4‎, ‎2013 ‎9‎:‎59‎ ‎AM
      To: scrumdevelopment@yahoogroups.com
      Cc: ken.schwaber@..., Thomas Duff

      I'm a top reviewer on Amazon (though I almost never review tech books; it's how I keep my professional personae separate). I've encountered a few problems, rarely, with reviews I have posted (a handful out of 800+), but I don't think I have had any reviews removed. Usually I run into trouble when a self-published author's family and friends dislike my criticism of a book because it sucks. 

      First, keep in mind that Amazon may not have removed your review for ALL the reasons the author cites. I'd be surprised if they removed it because you hadn't bought the book from Amazon, for example.  

      My gut tells me that it was removed because the author claims you are from a competing organization… and they are very sensitive to that, these days. For example, I wrote a book about Twitter marketing, so they might not approve any review to publish if it was about another Twitter marketing book (especially if critical). At one level this makes sense, since an unethical author would be motived to make competing books look less desirable than his own. On the other hand, if I'm really an expert in a subject then I'm in a better position to evaluate others' advice. 

      You _can_ write to Amazon and state your case. I'd make the point briefly that you're one of the people who INVENTED this stuff (or at least instantiated it as a methodology, though I doubt most customer service people would grok "instantiate"), which means your review is like Julia Child criticizing someone who wrote a dreadful book on how to do French cooking. And point out your observations about the other reviews trying to game the system; that'd get Amazon's attention.

      I'm also cc'ing my friend Duffbert, who's also a top reviewer (as well as a software developer). He might have additional suggestions. 

      …and if you want recommendations for SF, mystery novels, and cookbooks, you can take a look at my reviews. Remember we reviewers are only paid in Helpful votes!

      On Nov 4, 2013, at 9:34 AM, ken.schwaber@... wrote:


      A group called ScrumStudy has published a book, Scrum Body of Knowledge, also calling it a Scrum Guide. It is posted on Amazon. When it was first pointed out to me, all of the reviews were five star. I bought a copy to see what was so great. First, it had extended the Scrum Guide where Jeff and I define Scrum from 17 pages to the 340 in the book. Second, it simply threw together every known practice about agile around Scrum and created a methodology which (their words) is appropriate for any project of any size in any industry. Whew. Worse, the book was written by thirty or so people, none of whom are active in the Scrum or agile community.
      I went in to look at the reviews, unsure how other people in the Scrum community could view this as useful, particularly with such glowing comments. I found that all of the people were from the same country where ScrumStudy is located (India) and that most had never reviewed anything on Amazon before. Amazon reviews were being gamed. 
      I emailed some friends and we entered what we thought of the book. The lead author of Scrum BOK, Tridibesh Satpathy did the following:
      1. Objected to my review (see below for the review and his objection) and had it removed.
      2. Had his friends write more positive reviews.
      If anyone here knows amazon and can help, please do so. This is an absolute corruption of Scrum principles and values, and is an abuse of amazon. Also, if you want to flood the book with negative reviews, I won't object.
      My Review:
      Tridibesh Satpathy, whom I have never met or communicated with (nor any of his co-authors or reviewers), removes the heart, soul and values of Scrum with this book. Singlehandedly, he attempts to turn Scrum into a formulaic methodology that can be used without thought or empiricism. The Scrum Guide that defines Scrum (http://bit.ly/1ixDnJK) is 17 pages long. Tridibesh et al have added every known practice, technique, and defined gated process to it to create a 300+ page monument to the failures of predictive methodologies.

You can pick up this book, apply it, take the certifications, and feel comfortable that everything is in place. It isn't. Tridibesh et al have never seen your organization, your projects, your context, or your goals. How can they possibly believe that they can formulate a solution for you?

I might have once believed that arrogance prompted this effort, particularly since none of the authors or editors are known in the agile community. However, experience has taught me that this is purely driven by a need for money. Studied from all angles, the is a money making scheme that should be avoided by those who understand the basis of agility, empiricism, and lean thinking.

As the first step in lean thinking, to identify and eliminate waste, throw out this book and avoid its authors.

Ken Schwaber
co-developer of Scrum, signatory to the Agile Manifesto, founder of the Agile Alliance, Scrum Alliance, and Scrum.org

Scrum on!    
      How Tridibest got it removed:
      This review is completely inaccurate and unethical, and should be removed by Amazon for the following reasons: 
1) This review is inappropriate because he works for competition Scrum.org (http://www.linkedin.com/in/jessehouwing). He wants to promote books from people in his organization (i.e. Scrum.org) and to discredit the books written by Scrumstudy. So this should not be allowed by Amazon as per "Promotion of illegal or immoral conduct" - Objectionable Material.
2) He has not read the book (this is not an Amazon Verified Purchase); hence how can he comment that the book is not relevant and call it a `sham'?
3)This person is only interested in selling books from his organization and from authors who work for his organization (and does not provide any specific reason why SBOK is not good except that the book discusses concepts which he is not familiar with). Here this person is a direct competitor with SCRUMstudy and is posting negative reviews about SCRUMstudy for his personal financial benefits. So, it contains inappropriate content. 
4) SCRUMstudy.com is a very reputed organization for teaching Scrum globally. The Scrum Body of Knowledge (SBOK) was written by 18 authors who are expert Scrum Practitioners and is being widely appreciated in the industry. The SBOK was reviewed by 25 experts and draws from the combined knowledge and insight gained from thousands of projects across a variety of organizations and industries. This whole review seems to discredit SCRUMstudy and the Scrum Body of Knowledge (SBOK) for the benefit a competitor (Scrum Alliance) for financial benefits. 
5) We will request interested students to do a free introductory course about Scrum from SCRUMstudy.com (which includes the first chapter of SBOK, instructional videos and a simple real-life Scrum case study) and judge for yourself about the quality of the courses offered by SCRUMstudy (instead of reading through negative reviews from vested interests and competitors). The first chapter of the SBOK is available for you to view in SCRUMstudy.com or in Amazon.
      Scrum on!

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