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Small Business: Don’t Be a Dunce, Get a D-U-N-S

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  • Melissa Mashtonio
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      Free-Reprint Article Written by: Melissa Mashtonio
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      Article Title:
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      Small Business: Don�t Be a Dunce, Get a D-U-N-S

      Article Description:
      ====================

      Your idea is great. You�ve got a great product,but are you really
      ready to start doing business? This is the 21st century and
      �charge it� is the mantra of the day. And credit is just as
      important to a business owner as it is to a consumer. That�s why
      every new business needs to establish a credit file. That�s where
      a D-U-N-S number comes in.


      Additional Article Information:
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      527 Words; formatted to 65 Characters per Line
      Distribution Date and Time: 2008-04-01 11:00:00

      Written By: Melissa Mashtonio
      Copyright: 2008
      Contact Email: mailto:editor@...



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      Small Business: Don�t Be a Dunce, Get a D-U-N-S
      Copyright (c) 2008 Melissa Mashtonio
      Manta
      http://www.manta.com



      Maybe you�re contemplating starting a business. Maybe you�re past
      that step and it�s time to start doing business.

      Your idea is great. You�ve got a great product,but are you really
      ready to start doing business? This is the 21st century and
      �charge it� is the mantra of the day. And credit is just as
      important to a business owner as it is to a consumer. That�s why
      every new business needs to establish a credit file. That�s where
      a D-U-N-S number comes in.

      A Dun and Bradstreet D-U-N-S(r) Number ("D-U-N-S" stands for
      "Data Universal Numbering System") is a unique nine-digit
      sequence recognized as the universal standard for identifying and
      keeping track of more than 100 million businesses worldwide.
      According to D&B, a D-U-N-S Number:

      * enhances the credibility of your business in the marketplace

      * enables potential customers, suppliers and lenders to easily
      identify and learn about your company

      Businesses aren�t required to have a D-U-N-S Number but the U.S.
      government and many major corporations require their suppliers
      and contractors to have one. Basically, if you ever plan to open
      credit accounts with major vendors or suppliers, you have to go
      through this process.

      Just like individuals, businesses need to build credit.
      Establishing a business credit file helps you get better interest
      rates, increase the likelihood that others will extend credit to
      you, lower your insurance premiums and, most important, make it
      easier for business partners to assess the risk of doing business
      with you.

      Not having a business credit file with D&B (or having an
      incomplete file) can make your company appear to be unsound
      financially and could cost you valuable business.

      There are two ways to start building a credit file:

      1. Almost any large company that you have an account with will
      automatically report on a monthly basis to D&B

      2. You can specifically request that D&B contact your smaller
      non-reporting suppliers and query them on your payment history
      (D&B charges a small fee for this).

      Wait! Aren�t We Putting the Cart Before Horse?

      If companies use your D&B credit file in order to grant you
      credit, how do you do enough business to establish credit without
      a credit file? That�s the challenge all businesses face.

      When you start a new business, you have no credit history, and
      your D&B file reflects this, so the file is worthless to
      suppliers trying to evaluate your creditworthiness. But there is
      no harm in having an "empty" D&B file for a while; even an
      empty file can help you establish certain kinds of accounts. The
      best ways to start building your file:

      * Launch new supplier relationships paying with cash/check or
      credit card

      * Establish a personal relationship with your primary contacts
      at your �key" suppliers.

      The goal is to build trust in you�and, by extension, your
      company. These relationships will be reflected in your file and
      you start building credit.

      The bottom line is that it will take time for the file to collect
      data. This is just another reason to apply for your DUNS number
      as part of your new business checklist. The sooner you get a
      D-U-N-S Number, the sooner it has the potential to start helping
      you.




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      Melissa Mashtonio writes for Manta, the go-to site for
      researching company profiles. The site (http://www.manta.com)
      offers free research on more than 45 million companies in the
      U.S., Canada, Australia and the UK. Use Manta.com to find the
      largest companies in your city.


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