Re: any ideas?
- Are you training them to be on the offensive, so to speak, not just the defensive? If so, one goal might be helping them explain their research or results to a lay audience and mainstream journalists.
> I have been asked to provide media training for researchers attached to a medical school. I always customize our training with working scenarios that are as realistic as possible, relevant to what the group does. In other words a situation they could potentially face tomorrow. I need help with this one. Does anyone have any ideas for scenarios. I already thought of the low hanging fruit - PETA related, but beyond that I'm kind of at a loss. Realize this is Canada so we don't have the same health/hospital issues as exist in the US, but I expect there are some that are similar, I just can't bring any to mind that relate specifically to researchers. Anyone?