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RE: [prbytes] Online vs. print advertising

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  • Ned Barnett
    Much more likely that this was a power play, right before the Facebook IPO, than any kind of statement about online advertising. However, Stephen (and Lois),
    Message 1 of 7 , May 23, 2012
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      Much more likely that this was a power play, right before the Facebook IPO,
      than any kind of statement about online advertising.



      However, Stephen (and Lois), recognize that Facebook advertising is not like
      the online advertising Jube and I and others have discussed - it's much more
      akin to traditional one-medium display advertising, IMO, than to Google
      key-word advertising.



      So the lesson, if any, is limited in scope, IMO.



      Ned Barnett, APR

      Marketing & PR Fellow, American Hospital Association

      Barnett Marketing Communications

      420 N. Nellis Blvd., A3-276 - Las Vegas NV 89110

      702-561-1167 - cell/text

      <http://www.barnettmarcom.com> www.barnettmarcom.com - twitter @nedbarnett

      <http://pr-marketing2point0.blogspot.com/>
      http://pr-marketing2point0.blogspot.com/



      05-6-16 BMC Logo



      From: prbytes@yahoogroups.com [mailto:prbytes@yahoogroups.com] On Behalf Of
      Stephen Rafe
      Sent: Tuesday, May 22, 2012 1:31 PM
      To: prbytes@yahoogroups.com
      Subject: Re: [prbytes] Online vs. print advertising





      You might want to look into GM'a pulling millions of dollars in FaceBook
      advertising allegedly because it didn't work.

      Stephen
      STEPHEN RAFE
      www.rapportcommunications.net

      [Non-text portions of this message have been removed]





      [Non-text portions of this message have been removed]
    • Kirkpatrick, Lois
      Thanks, Stephen, Jube, Robin and Ned! Lois Kirkpatrick, Manager Marketing and Communications 703.737.8385 - biz.loudoun.gov [loudoun signature
      Message 2 of 7 , May 23, 2012
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        Thanks, Stephen, Jube, Robin and Ned!


        Lois Kirkpatrick, Manager
        Marketing and Communications
        703.737.8385 - biz.loudoun.gov

        [loudoun signature logo]<http://biz.loudoun.gov/>
        [facebook button] <http://www.facebook.com/LoudounEconomicDevelopment> [twitter button] <http://twitter.com/LoudounBiz> [youtube button] <http://www.youtube.com/user/LoudounVAEcoDev> [linkedin button] <http://www.linkedin.com/groups/Loudoun-County-Economic-Development-828667>

        From: prbytes@yahoogroups.com [mailto:prbytes@yahoogroups.com] On Behalf Of Stephen Rafe
        Sent: Tuesday, May 22, 2012 4:31 PM
        To: prbytes@yahoogroups.com
        Subject: Re: [prbytes] Online vs. print advertising



        You might want to look into GM'a pulling millions of dollars in FaceBook advertising allegedly because it didn't work.

        Stephen
        STEPHEN RAFE
        www.rapportcommunications.net

        [Non-text portions of this message have been removed]



        [Non-text portions of this message have been removed]
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