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Re: [PRMindshare] i'm Glad They Said It

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  • Duncan Matheson
    I couldn t have said it better myself ;-) Duncan Matheson BissettMatheson Communications 506-457-1627(O) 506-447-2388(mobile) duncan@bissettmatheson.com
    Message 1 of 2 , Nov 23, 2011
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      I couldn't have said it better myself ;-)

      Duncan Matheson
      BissettMatheson Communications
      506-457-1627(O)
      506-447-2388(mobile)
      duncan@...
      Twitter: @DuncanFMatheson
      www.bissettmatheson.com


      On 2011-11-23, at 3:23 PM, Stephen Rafe wrote:

      > When I first read the below abstract, I thought "This must be a joke. The
      > authors must have been trying to see what they could get away with having
      > published." But no, the paper's real. I stumbled across it when I was doing
      > some serious research into "content" vs. "context" to support a hypothesis
      > I've been touting for a while. I'm particularly enamored of this sentence:
      >
      > "A semantic analysis of the word context allows us to grasp the double
      > relationship
      > between the context and the contextualized: the context sets the
      > constitutive conditions
      > of the contextualised and at the same time the context is affected (changed)
      > by the
      > contextualized."
      >
      > After reading that I found myself humming "...and the green grass grew all
      > around."
      >
      > Comments anyone?
      >
      > Stephen
      > STEPHEN RAFE
      > www.rapportcommunications.net
      >
      > Studies in Communication Sciences 6/2 (2006) 155-180
      > EDDO RIGOTTI & ANDREA ROCCI*
      >
      > TOWARDS A DEFINITION OF COMMUNICATION CONTEXT -- FOUNDATIONS OF AN
      > INTERDISCIPLINARY APPROACH TO COMMUNICATION.
      >
      > The paper addresses the notion of communication context as a key for
      > understanding
      > communication sciences as an interdisciplinary field of inquiry.
      > A semantic analysis of the word context allows us to grasp the double
      > relationship
      > between the context and the contextualized: the context sets the
      > constitutive conditions
      > of the contextualised and at the same time the context is affected (changed)
      > by the
      > contextualized. From the language sciences it emerges a twofold view of
      > communication
      > context as having both an interpretive and a constitutive dimension.
      > Constitutive context becomes relevant at the level of the speech act in its
      > double
      > role of defining the conditions of meaningfulness of the speech act and
      > constituting
      > the target on which the speech act operates effecting a change in the
      > intersubjective
      > reality. At this level communication context is eminently a social notion.
      > To account for the dynamic functioning of communication context at the
      > speechact
      > level we propose a model that distinguishes between an institutionalised
      > component
      > and an interpersonal one. Within the institutionalized component, activity
      > types
      > are seen as resulting from the mapping of culturally shared interaction
      > schemes onto
      > an actual interaction field (a social reality characterized by shared goals
      > and mutual
      > commitments). As a result of the mapping, communicative flows and roles are
      > created.
      > Within the interpersonal dimension, we distinguish between a
      > relationship-based
      > personal component and a communal component connected with cultural
      > identities.
      > The proposed model of context can be used as a means of integrating the
      > disciplines
      > focussing on message structure and communication processes with disciplines
      > that tackle particular socially relevant contexts.
      >
      >



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