3530Re: [prbytes] Re: Slightly OT: Hiring Interns for PR firm
- Jan 4, 2007This can be a great idea - after all, "Lincoln freed the slaves ...
but not the interns" - however, you'll want to make sure of one
thing: that the interns receive non-monetary compensation to provide
them the value they're working for.
I've been on all three sides sides: I've been an exploited intern
(the exploitation was so bad that I actually changed my career goals
and went into PR and not into what I'd planned for my career; I've
been an employer who hired interns, and who provided them with
mentoring and a career-valuable (or academic-value) work experience;
and I've been a PR professor placing students in internship
opportunities, trying to ensure that they got learning value to
compensate for their low/no salary positions. In having been in all
three roles, I have found the following:
a. You should plan to spend enough quality time with the intern
explaining what s/he is doing for you so that the student actually learns
b. If possible, work with the intern's major professor to ensure
that the student receives credit for the internship (this makes you a
defacto faculty member - it's an important responsibility) - for many
students, academic credit is more valuable than cash
If you just assume that these are no-skill "mailroom-clerk" minimum
wage grunts then you're exploiting them. If, however, you treat them
as proto-PR people and let them "do" some (low-level) PR stuff, and
especially if you take the time to show them how their efforts fit
into the larger PR initiative, then you're doing a good thing for the
interns, helping them transition from student to PR professional.
That's my take on it.
>--- In <mailto:prbytes%40yahoogroups.com>firstname.lastname@example.org,Ned Barnett, APR
> > Im ready! I am going to start hiring interns for my company
>but have never done it before...Any one on list have any experience
>with this? I am really not sure where to start other than call the
>schools and would like an inside perspective on best practices.
> > Thanks all in advance for your help and HAPPY NEW YEAR!
> > Tiffany Carr
> > Bella's House of PR
> > www.bellashouseofpr.com
> > tiffany@...
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Marketing/PR Fellow, AHA
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