261246Re: Email service providers
- Dec 30, 2009
--- On Wed, 12/30/09, Stan Hoeppner <stan@...> wrote:You really should ask this question on spam-l. There is an ESP discussion
currently taking place. Would be perfect timing.
Far more important that the software platform you choose to do this is your
deliverability. Good ESPs know how to keep their customers mailings from
hitting DNSBLs and other black lists. The last thing you want to do is set this
thing up, and on the first run get your IP address blacklisted by Spamhaus.
100K to 200K bulk mailings are not for amateurs.
One question: are they not happy with the level of service their current ESP is
providing, or are they merely trying to cut costs?
Thanks for the link! I will check it out.
To answer your question: it is a combination of both: they would like better integration with their CRM system, and the cost is really a reflection of the poor quality of service they are receiving.
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