Re: [podcasters] Obtaining new listeners
- Most people I talk with are clueless about podcasting and I don't see Podshow or others helping to educate the public about it. My experience, based on my listening to a seminar from PPME last fall and, more importantly, my own show, is that people listen on their computer by clicking a listen button and that this is nothing more than delivering audio/video via the net in the traditional sense. People don't get feeds, they don't get podcatchers and they don't get subscribing. I have not found anyone that seemingly is able to meet Joe and Jane sixpack where they are in terms of computer knowledge and awareness. I don't even call my show a podcast now because more than a few people said they didn't think they could listen because they didn't have an iPod.
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----- Original Message -----
From: Stephen Eley
Sent: Thursday, February 22, 2007 1:14 PM
Subject: Re: [podcasters] Obtaining new listeners
On 2/22/07, Andy Bilodeau <andycast@...> wrote:
> Despite some of their contractual issues, PodShow is really helping to
> get podcasting out into the eyes and ears of the general public.
> Others like Blubrry and the Podcast Pickle are also doing their part
> to bring our voices to everyone's ears.
How are they doing this?
What marketing campaigns have PodShow, Blubrry, or Podcast Pickle
initiated to inform the general public about podcasting? Where are
they advertising? I know that at least two of those companies have
bought big edifices in Second Life, but in *this* life, where are they
spending money to bring more people in as listeners?
I'm serious -- this is not a rhetorical question, and I'm *truly* not
just asking it to be a smartass or to rag on anyone. I'm actually
hoping for a positive answer. I'm not really up on a lot of popular
culture, so if it's happening somewhere and I haven't noticed, I'd
like to know about it.
Steve Eley (sfeley@...)
ESCAPE POD - The Science Fiction Podcast Magazine
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