Vote for First Pakistani Finalist of Shell's World Challenge
The Hashoo Foundation - Pakistan
The Hashoo Foundation is sweetening the deal for the women beekeepers
of northern Pakistan, by selling their top-quality honey in luxury
The former kingdom of Gilgit in Pakistan is among the poorest and most
isolated regions in the country. The towns are conservative and
male-dominated - a place where women are not much seen, let alone
One of the few income opportunities for women is beekeeping. The
unique flora of the region makes for a superior honey that should
command a premium price. The hard part is getting the honey to market.
That's where the Hashoo Foundation comes in. It takes the women's
honey, processes and packages it, and sells it in the high-end shops
and hotels of Pakistan's capital Islamabad.
Profits go straight back to Gilgit, where they have a big impact on
the women's lives. As the Foundation's Sarah Hashwani explains, "We're
not interested in just helping them earn more money - we want to see
that their children are better educated, that they have access to
healthcare, that the have better sanitation in the houses and that
they have better nutrition."
If you believe in this project, vote for this Pakistani initiative