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458RE: [ona-prac] Re: Link Analysis versus Social Network Analysis

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  • Bordeaux, John
    Nov 11, 2007
      Perhaps I'm just being cynical, but some usage of the "link analysis" term stems apparently from the unfortunate privacy associations that are made when someone in government says "data mining." If I'm right, it's only a matter of time before "link analysis" becomes tainted as well.

      -----Original Message-----
      From: ona-prac@yahoogroups.com on behalf of Patti Anklam
      Sent: Sun 11/11/2007 6:04 PM
      To: ona-prac@yahoogroups.com
      Subject: RE: [ona-prac] Re: Link Analysis versus Social Network Analysis

      I don't think I knew that Gerry story, but I like it. We named this group ONA-PRAC so that we could distinguish ourselves from the greater world of social network analysis - which does deal with epidemiology and other sociological applications. When I make this distinction in presentations, I emphasize that ONA is a subset of the larger practice of social network analysis - we want to look at people in organizations (mostly business organizations). The tools and the methods are essentially the same, but as Valdis says, the word "social" carries a lot of connotations so ONA sometimes works better.


      From: ona-prac@yahoogroups.com [mailto:ona-prac@yahoogroups.com] On Behalf Of Valdis Krebs
      Sent: Sunday, November 11, 2007 5:13 PM
      To: ona-prac@yahoogroups.com
      Subject: Re: [ona-prac] Re: Link Analysis versus Social Network Analysis

      As I think I posted here last year, or maybe Patti did, ONA was
      created by Gerry Falkowski, when his IBM clients [both internal and
      external, squirmed at the word "social" -- "we're business people,
      what does that have to do with social?" was one of the infamous
      quotes. So he changed the wording -- and nothing else -- and started
      lining up ONA clients left and right. This was back in the mid
      1990s. I remember the conversation when he told me... pretty funny.

      When I took grad courses @ Mich State from the Comm Dept in network
      analysis -- it was called just that -- "network analysis", once in a
      while you heard "communication network analysis". But plain network
      analysis soon got associated with computer networks, so people
      started adding a descriptor up front.


      On Nov 11, 2007, at 3:44 PM, philrjones wrote:

      > For that matter what makes SNA and / or ONA distinctive from Network
      > Analysis? Is it purely to do with the goal of the analysis - insight
      > into social systems and organisations, or are there more fundamental
      > attributes?
      > Phil
      > Yahoo! Groups Links
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