Re: Franchise as SE
- I would like to echo Paulina's comments below as a franchisee working
towards improving the quality and access to education for K-12 in the
community and also a doctoral student researching social enterprises.
Franchise option is indeed lower risk working from a proven model and market
demand. However, it does take 80 hours a week unpaid effort in the first few
years to build the business just like any other small business.
I have compared my own efforts in setting up the franchise operations with
those of 30 other social entrepreneurial ventures started by individuals
which are not franchise model based. The underlying phenomenon of strong
motivation, belief, market orientation, tightly coupled business model and
having your personal money and effort at stake are the same in both cases.
Doctor of Management - 2012
Case Western Reserve University
On Sun, Feb 20, 2011 at 6:58 PM, Paulina Migalska <pmigalska@...>wrote:
> Having read all the comments on Social Enterprise Franchising, I was
> to seek a colleague's input. Dan Elitzer, who had done consulting in this
> area while at Community Wealth Ventures (CWV), shares some interesting
> "Social franchising is hard, but not more so than other types of social
> enterprise. In fact, none of the comments below appear to be
> franchise-specific. In a lot of ways, social franchising is lower risk than
> other types of social enterprise, because you're working from a proven
> business model.
> "On the other hand, with social franchises, you can't really
> "dip your toes in the water" - you have to make a sizable up-front
> investment. Franchises are also less flexible than stand-alone businesses
> in terms of adopting a double bottom line approach because you are
> contractually required to stick to their model. That said, many franchises
> are designed to be able to use very low-skilled workers, and as such, can
> provide solid opportunities for workforce development.
> "Bottom line: I don't think social franchising is going to revolutionize
> social enterprise, but it's a powerful option for the right organizations.
> Feel free to share my comments with the list and I'm happy to talk with
> anyone who wants to dig in further."
> [Editor's note: This has been a great discussion about social franchising!
> Thanks to everyone who participated. Incidentally, if you want to see a
> compilation of this discussion, click on http://bit.ly/eZJau7 . By the
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