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Celebrate World Breastfeeding Week, Come to The Big Latch On, this Saturday, Aug 4th, 10am, Baby Moon, 529 Central, PG

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  • Karen Shihadeh
    *Title: **The Big Latch On!* When: Sat, Aug 4. 10 am-noon Where: Baby Moon , 529
    Message 1 of 1 , Aug 2, 2012
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      When: Sat, Aug 4. 10 am-noon
      Where: Baby Moon, 529 Central Ave, Pacific Grove, CA 93940
      Host: Baby Moon and Holistic Moms Network, Monterey Bay chapter
      Cost: FREE
      KIDS WELCOME and NEEDED for the EVENT!
      For more information: (831) 402-1666 or www.facebook.com/hmnmonterey 
      Join us in a celebration of breastfeeding and break last years record of 5,687 nursing moms simultaneously! So far, there are 11 countries and 277 locations signed on. After, we will have snacks and socialize. Don't be late, latch starts promptly at 10:30 and we need you there at 10 to sign in and get settled.

      What is the Big Latch On?
      Groups of breastfeeding women coming together at registered locations around the world to all latch on their child at a set time. All the breastfeeding women and children are latched on for one minute at the set time and are counted by the witnesses. The numbers are added up and we see if we can beat previous Big Latch On records or maybe even the world record!

      The Big Latch On supports communities with identifying and growing opportunities to provide ongoing breastfeeding support and promotion.

      The key to the Big Latch On's success is allowing communities to hold their Big Latch On events, empowering them to create an event that relates to the people of their community, while still taking part in a worldwide event.

      Aims of the Big Latch On
      ■Support for communities to identify and grow opportunities to provide ongoing breastfeeding support and promotion.

      ■Raise awareness of breastfeeding support and knowledge available in communities.

      ■Help communities positively support breastfeeding in public places.

      ■Make breastfeeding a normal part of the day-to-day life at a local community level.

      ■Increase support for women who breastfeed - women are supported by their partners, family and the breastfeeding knowledge that is embedded in their communities.

      ■Communitiies have the resources to advocate for coordinated appropriate and accessible breastfeeding support services.

      History of the Big Latch On
      The Big Latch On is originally from New Zealand. It was started by Women's Health Action in 2005 as part of World Breastfeeding Week. Each year, they have seen a growth in the numbers of breastfeeding women attending and an increase in the support for breastfeeding in public. The Big Latch On was introduced to Portland, Oregon, in 2010 by Joanne Edwards as a celebration for World Breastfeeding Week. In 2011, Joanne worked with Annie Brown and members of La Leche League USA to grow the Big Latch On across the USA.

      In an effort to further strengthen the Big Latch On's mission to protect, promote and support breastfeeding women and in recognition of increasing global participation in the Big Latch On, Women's Health Action and the Big Latch On Global Coordinator Joanne Edwards have joined forces for 2012.


      Karen Shihadeh
      Holistic Moms Network, Monterey Bay chapter


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