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(IN) Vegetarian Shoe Company Targets Jains

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  • AnimalConcerns.org
    India probably has the largest population of vegetarians in the world and there’s been some good news for them this week; Vegetarians live longer than
    Message 1 of 1 , Jun 12, 2013
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      India probably has the largest population of vegetarians in the world
      and there’s been some good news for them this week; Vegetarians live
      longer than meat-eaters, according to a study published Monday.

      The health benefits of other aspects of a strict vegetarian lifestyle,
      such as leather-free shoes, are yet to be tested however.

      But an enterprising shoe designer is hoping that India’s mostly
      vegetarian diet will translate into a demand for animal-free footwear.

      “If one believes in following a vegetarian diet, why not follow it in
      what you wear?” said Ritu (who goes by only one name) one of the two
      promoters behind Mumbai-based Senso Vegetarian Shoes.

      --
      full story:
      http://blogs.wsj.com/indiarealtime/2013/06/12/vegetarian-shoe-company-targets-mumbais-jains/

      SEE ALSO:
      Pleather Is Back, But Don’t Call It Vegan Leather

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