Flavoured camel milk hits the Middle East
- 04/10/2006 - The launch of a date-flavoured Camel milk drink could
strengthen the development of this product as a viable segment of the
global dairy industry.
EICMP's 'Camelicious' product, which is now available in date flavour,
has been rolled out across the UAE to coincide with the Holy Month of
And although there would appear to be no immediate plans to bring the
product to Europe, camel milk is being touted as a dairy beverage of
In April, the FAO confidently predicted that the dairy product could
one day appear on European supermarket shelves. It said that
investment within the sector - not only at local level could help
camel milk meet growing demand and open new lucrative markets in the
Middle East and the West.
The FAO was instrumental in developing the first camel milk cheese,
dubbed 'camelbert', in 1992. Since then, camel milk chocolate has
appeared, while an Israeli scientist, professor Reuven Yagil,
reportedly developed a camel milk ice cream in 1999.
The organisation estimates there are an estimated 200 million
potential customers in the Arab world and millions more in Africa,
Europe and the Americas. This is the target audience that companies
such as EICMP (Emirates Industry for Camel Milk & Products) are trying
EICMP has been quick to see the potential in all this. Camel milk is
slowly being recognised for its health-giving properties - while
slightly saltier than cow's milk, camel milk is highly nutritious.
Designed after all for animals that live in some of the roughest
environments, it is three times as rich in Vitamin C as cow's milk. It
is also known to be rich in iron, unsaturated fatty acids and B
EICMP claims that in addition to these health benefits, its
Camelicious date-flavoured camel milk has no added sugar and is
It also said that the product is ideal for people with allergies or
The company initially established a pilot project in 2000 with just 20
camels, but now claims to run the worlds most sophisticated camel
milking plant, meeting stringent European Union health and hygiene