Loading ...
Sorry, an error occurred while loading the content.

Fw: [learningfromeachother] Our work this week and beyond for Mornflake

Expand Messages
  • Janet Feldman
    ... From: To: ; Cc: ;
    Message 1 of 1 , May 20, 2009
    • 0 Attachment
      ----- Original Message -----
      From: <ms@...>
      To: <earthtreasury@yahoogroups.com>; <nafsiafrikasaana@yahoogroups.com>
      Cc: <learningfromeachother@yahoogroups.com>;
      <learnhowtolearn@yahoogroups.com>
      Sent: Wednesday, May 20, 2009 7:00 PM
      Subject: [learningfromeachother] Our work this week and beyond for Mornflake


      > Leon Benjamin, Stuart Oliver and I spoke on Tuesday about Minciu Sodas's
      > work to engage online communities for Mornflake cereal
      > http://www.mornflake.com and their online video competition
      > http://www.mornflakecompetition.com
      >
      > Leon is very happy with our approach in our outreach that we are building
      > bridges by engaging people to help each other and promote each other, and
      > acknowledging Mornflake's support for this, rather than promoting
      > Mornflake directly.
      >
      > Sasha Mrkailo and Jeremy Mason are engaging UK online communities; Thomas
      > Chepaitis and Masimba Biriwasha are still getting the hang of it; and I'm
      > also training Fred Kayiwa, Dennis Kimambo and I want to train Markus Petz,
      > Edward Cherlin, Kennedy Owino, William Wambura, Josephat Ndibalema and
      > others who might help.
      >
      > We should work steadily so that we've completed our deliverables, which is
      > to engage 100 online communities. See:
      > http://www.worknets.org/wiki.cgi?UKOnlineCommunities
      > http://www.worknets.org/software/ukocselect.php
      >
      > Leon is interested that we continue further after that until the middle of
      > July. He will let me know what budget he might have and we can then plan
      > accordingly.
      >
      > Joanne Jacobs, thank you for starting us off with very clear and smart
      > instructions, for working openly with us, and for helping untangle us from
      > the contradictions in our ability to help with the contest's various
      > goals. Leon told me that at this point, we're working quite
      > independently. So it's important for us to keep good notes at our wiki
      > using the metadata such as
      > * UKOCMornflakeVideoContest = Posted by JeremyMaso on May 19,
      > http://www.thestudentroom.co.uk/showthread.php?t=910651 They replied, we
      > should reply further.
      >
      > Our team's overall function now is to:
      > A) Engage online community members in positive ways that build bridges,
      > advance and promote members' endeavors, help us all work together -
      > remembering to acknowledge Mornflake cereal http://www.mornflake.com and
      > their online video competition http://www.mornflakecompetition.com - with
      > the hope that others will want to share this acknowledgement as well.
      > This is a long term investment for Mornflake and everybody.
      > B) Observe where there are "sparks" of response and encourage that further
      > in positive ways. We're investigating how to encourage constructive
      > response. That might include an "avalanche" of attention. But more
      > helpful would be a "controlled nuclear reaction" or simply a "campfire"
      > where, like in any good discussion group, there is a a lot of good
      > response for not much effort, and even better, if we could have energy
      > dancing across a network of campfires, which is our real goal. That
      > dancing energy could then carry messages (like Mornflake's rebranding) and
      > others who help fuel our campfires (with money, resources, ideas,
      > endeavors, humor, love, etc.)
      >
      > My first priority is to train us, and I also look to Sasha Mrkailo and
      > others to help train our team.
      >
      > I also am building tools that would support our outreach. These include:
      > * A "stream" of comments and replies that we could attach to any kind of
      > content at our lab (like an archived letter, wiki page, chat archive, web
      > page we find, food story) so that we'd pay attention to comments that
      > people leave us, but we could also leave comments for ourselves, and take
      > action and respond, and then note our response accordingly. This will be
      > a very lightweight project management system. I want to do this very much
      > and then have it work at our lab's pages and My Food Story's pages as the
      > way we organize our work. Likely I'll build this as part of our
      > "hyperwiki" technology.
      > * I want to aggregate incoming content tagged with "mornflake",
      > "myfoodstory", "minciusodas" which may be at blogs, Flickr, YouTube,
      > Facebook and other sites. And display that at our sites, and have it
      > enter our content stream, too. In particular, we can then encourage
      > people in the UK to use the "mornflake" tag as a call for help on any of
      > their projects and we'll try to respond.
      > * Find a useful way to work with Twitter through our websites. Integrate
      > that with our chat room. And figure out how to make good use of the
      > Mornflake twitters.
      > * Make a diagram of the responsive UK online communities and how we might
      > build bridges between them.
      > * Other technologies?
      >
      > I appreciate our thoughts!
      >
      > Leon, thank you for this work!
      >
      > Good night,
      >
      > Andrius
      >
      > Andrius Kulikauskas
      > Minciu Sodas
      > http://www.ms.lt
      > ms@...
      > +370 699 30003
      >
      >
      >
      >
      >
      >
      >
      > ------------------------------------
      >
      > Each letter sent to Learning From Each Other enters the PUBLIC DOMAIN
      > unless it explicitly states otherwise http://www.ethicalpublicdomain.org
      > Please be kind to our authors!Yahoo! Groups Links
      >
      >
      >


      --------------------------------------------------------------------------------



      No virus found in this incoming message.
      Checked by AVG - www.avg.com
      Version: 8.0.238 / Virus Database: 270.12.32/2117 - Release Date: 05/15/09
      17:55:00
    Your message has been successfully submitted and would be delivered to recipients shortly.