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AI.COMMuniqué - Resources on A vian Influenza (including arts)

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  • Janet Feldman
    AI.COMMuniqué - Communication Action, Thinking, and Resources on Avian Influenza November 2007 From The Communication Initiative (The CI) -
    Message 1 of 1 , Nov 20, 2007
      AI.COMMuniqué - Communication Action, Thinking, and Resources on Avian Influenza
      November 2007

      From The Communication Initiative (The CI) - http://www.comminit.com - and the United States Agency for International Development (USAID)'s AI.COMM Avian Influenza Communication Project.

      AI.COMMuniqué is a monthly series of notes on avian influenza communication and the unique challenges and issues it presents. The series is intended to serve as a reliable source on avian influenza communication issues, as well as to spark discussion and thinking for people who are actively involved or interested in avian influenza work. If you have received this newsletter from a friend or colleague and would like to subscribe, please contact avianflu@...

      Please see The Communication Initiative's NEW Avian Influenza Theme Site at http://www.comminit.com/avianinfluenza.html for a full display of avian influenza communication knowledge in support of your work.

      AI.COMMuniqué is very interested in your knowledge and experience in avian influenza communication - your projects and programmes, strategic thinking, support materials, and any other relevant documentation. Please contact avianflu@...


      1. HEALTH: AED Joins International Effort to Fight Avian Flu

      AED has joined more than 20 other international non-governmental organizations in signing a historic declaration to prepare for a possible human influenza pandemic.

      At a ceremony held in late October at the headquarters of the International Federation of the Red Cross in Geneva, Margaret Burns Parlato, senior vice president and director of the AED Global Health, Population, and Nutrition Group, signed the document and pledged that AED would continue its efforts to prepare communities for a possible pandemic.

      The event kicked off a global effort that includes the Red Cross, United Nations agencies such as the World Health Organization (WHO) and the United Nations Children's Fund (UNICEF), and USAID.

      "AED was invited to sign the declaration because of our work on avian influenza," said Parlato. "This alliance of United Nations agencies and NGOs creates a partnership brings together technical knowledge, community presence, and outreach expertise."

      Under the new global partnership, AED will support communication activities in large countries considered to be the most likely places for a pandemic to start because they have had high rates of avian flu outbreaks, such as Vietnam, Nigeria, Bangladesh, Egypt, and Indonesia. For the past two years AED has worked in more than 15 countries reaching communities with best practices in case of an outbreak.

      "Within communities, there are many different audiences that need to know how to prepare for a pandemic," said Parlato. "Workplaces will need policies to protect their employees, schools may need to close, public events will likely be limited, and families will need to know how to properly quarantine and care for those who are sick. Behaviour change communication is a vital part of getting this done."
      More at: http://www.comminit.com/redirect.cgi?cimo=1&r=http://avianflu.aed.org/

      2. NIGERIA: Community Dialogue Sessions Advance Bird Flu Education in Nigeria

      This brief article explores the strategy of using open community dialogue sessions to raise awareness about avian influenza. This strategy, which also draws on the use of printed posters and community mobilisation, is a response to a perceived lack of accurate information about how to prevent the infection, and what to do if there is an outbreak in this country. Working in partnership with Nigeria's Federal Ministry of Information and Communications (and with funding from the Japanese government), UNICEF consultants are visiting places like the slum of Mowe in Ogun, Nigeria.

      Armed with photographs and other informational posters on the prevention of the disease, Dr. Tajudeen Akerele encouraged the 30 community members in attendance at this particular session to share their questions, concerns, and experiences with avian influenza. At the conclusion of the 2-hour dialogue, Dr. Akerele distributed printed materials and encouraged participants to share their newly acquired knowledge with others.

      More at: http://www.comminit.com/en/node/265476

      3. GHANA: Community Theater Efforts in Ghana's Priority Regions Reach Thousands

      In April 2007, Ghana experienced an outbreak of avian influenza in one region, and it quickly spread to two other regions. USAID's behaviour change and communication project, AI.COMM, managed by AED, developed and implemented an emergency, short-term communications response to these outbreaks. As part of the rapid response, AI.COMM worked with EXP Momentum to stage community road show performances.

      The community theater events were conducted in regions where an avian influenza outbreak had occurred as well as in key transportation regions. The activities reached the general public, consumers of poultry, poultry vendors, and backyard and commercial farmers with key avian influenza prevention and reporting messages. AI.COMM also conducted research at the activations to measure recall and retention of key messages. The final research results are expected in December 2007.

      More at: http://www.comminit.com/en/node/265783
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