Re: Advertising ethics and ramifications question
- I don't see any reason why not. I do have some considerations
though. If at all possible you should shop around for companies that
you can justify being sponsored by. I don't think a fox news
sponsorship or a moveon.org would be in line with your govtrack
philosophy ... although if you did them both side by side ;).
My second consideration would be, if they are mainly looking for page
rank, you can limit the size of the link to something very small and
still get around the same money. Personally, I hope you get enough
revenue to expand the site and hire staff! Maybe some paralegal to
complete the bills that ammend other bills "strike sec a216 etc",
some folks to educate about the basics of legislation, or some
advertisement for govtrack! Which brings me to another thought ...
do you have a link banner?
--- In email@example.com, Josh Tauberer <tauberer@...> wrote:
> A question on "advertising" ethics for the list-
> I've been offered $250 a month to add a link+image on the front
> GovTrack, not just as an advertisement per se but also because of
> benefits of getting a link from a somewhat high Google PageRank site
> like GovTrack. The link would be to a site of marginal interest to
> visitors, but it wouldn't be offensive or obtrusive. ($250 sounds
> lot to me, but I guess I'm no SEO expert.)
> There is first the obvious question of whether this could impact
> GovTrack on Google.
> Also, until now, I have always felt that selling links was a silly
> to make money. Kind of gaming the system, at the expense of Google
> who would otherwise get different (i.e. perhaps more useful or
> I'm actually now turning a very modest profit on the site (thanks
> Google AdSense ads at the top of every page), and I don't
> want to commercialize the site further, but money is money.
> Anyone have any thoughts? (Is anyone still reading this list?)
> - Josh Tauberer
> - GovTrack.us
> "Yields falsehood when preceded by its quotation! Yields
> falsehood when preceded by its quotation!" Achilles to
> Tortoise (in "Gödel, Escher, Bach" by Douglas Hofstadter)
I've continued to read all of your responses very carefully --- it's all
been very helpful.
> If at all possible you should shop around for companies thatHeh, I like that side by side idea.
> you can justify being sponsored by. I don't think a fox news
> sponsorship or a moveon.org would be in line with your govtrack
> philosophy ... although if you did them both side by side ;).
No, actually, I definitely don't have time to shop around for money in
the first place. The ad that will go online is pretty neutral, and
> Personally, I hope you get enoughNow that would be something!
> revenue to expand the site and hire staff!
> Maybe some paralegal toYou'd think this would be something the government would do, right? As
> complete the bills that ammend other bills "strike sec a216 etc",
I've read, Congress has cut lots of funding for actually figuring out
what the law *is* (which is, by looking carefully at how each new thing
amends old things, etc.)
> do you have a link banner?Well, I can make one:
- Josh Tauberer
"Yields falsehood when preceded by its quotation! Yields
falsehood when preceded by its quotation!" Achilles to
Tortoise (in "Gödel, Escher, Bach" by Douglas Hofstadter)