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Re: [FSP] Re: Move out of the Zone of Mediocrity

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  • Dale in L.A.
    My first thought in response is BOCTAOE. (http://en.wikipedia.org/wiki/BOCTAOE see coined phrases) I read Scott Adam s original post on the subject in his
    Message 1 of 1 , Oct 25, 2006
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      My first thought in response is BOCTAOE. (http://en.wikipedia.org/wiki/BOCTAOE see coined phrases)

      I read Scott Adam's original post on the subject in his blog. He's primarily talking about introducing new products. Lender's and Swanson have been in wide distribution for many years and have name recognition. Try introducing a new brand of frozen bagel that lots of people like in a taste test and compete with Lender's. I wouldn't risk my money investing in that. Read the original post by Scott Adam's.

      http://dilbertblog.typepad.com/the_dilbert_blog/2006/10/knowing_when_to.html

      Dale in L.A.














      Not exactly the case. Nobody _loves_ frozen bagels or frozem "meals", but I don't see the Lenders or Swanson companies going out of business anytime soon.













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