Re: [carfree_cities] Misleading truths
Here is a website which should get you started on examples of the same
sort of thing which Joel saw in the New Yorker insert:
My favourite line on that page is:
"This advanced vehicle puts us one drive closer to a future of
sustainable transportation" (What does that mean exactly?)
Of course GM, the parent of Chevy, spends a lot of time and resources on
Greenwashing with all of its daughter companies ... here is one example:
p.s. It is likely that I had family (and friends of family) that went
through Theresienstadt (Terezin) in Nazi-occupied Bohemia, and Simon's
analogy does not bother me. In a way it's appropriate also because World
War II was perhaps more than anything about gaining control of the same
resources we're having problems with now.
Simon Baddeley wrote:
> It¹s been called Œgreen washing¹. Perhaps we need a words with nastier
> connotations. To be really tasteless how about accusing Chevrolet of
> a ŒThierenstatement¹ on the subject of its green credentials to resonate
> with ŒThierenstadt¹, the model camp set up by the Nazis in Czechoslovakia
> as a decoy from the true circumstances of the Final Solution (man made
> climate change). Outside observers (readers of glossy magazines) were
> allowed to visit the camp, which held concerts and gave other
> privileges to
> the prisoners (green washing) many of whom were prominent Jews
> associated with the New Yorker) with international reputations. Prisoners
> were encouraged to send postcards to the outside world as a way of
> disseminating Nazi lies about the camp, and in this way tragically
> played a
> part in their own destruction.
> Given that others have suggested that climate change denial carries
> some of
> the same moral opprobrium as holocaust denial perhaps I¹m not being as
> I feel I am. http://www.climatedenial.org/ <http://www.climatedenial.org/>
> My strong apologies which I will make more personal for causing pain with
> this frightful analogy.
> From: "J.H. Crawford" <mailbox@... <mailto:mailbox%40carfree.com>>
> Reply-To: <email@example.com
> Date: Thu, 23 Aug 2007 09:24:18 -0500
> To: <firstname.lastname@example.org
> <mailto:carfree_cities%40yahoogroups.com>>, WCN list
> Subject: [carfree_cities] Misleading truths
> Hi All,
> This week's New Yorker magazine included a glued-in
> 16-page green-washing advertisement from Chevrolet,
> the largest-selling car brand in the USA. There are lots
> of pretty pictures and not a whole bunch of text. The
> first text page says, in full, "Five things Chevy is doing
> right now to help us all do more and use less."
> Then there's a page on "Better Fuel Efficiency". Chevy is
> bragging about it's high-efficiency models, some of which
> get an amazing 30 MPG, which is slightly better than the
> fleet average... of 25 years ago. For those of you who
> think in liters per 100 km, 30 MPG is 7.8 l/100km, which
> is nothing to brag about. (A VW Lupo diesel gets 3/100.)
> Then there's ethanol, followed by hybrids (somehow, Chevy
> only manages to get 25% better economy using hybrids),
> followed by the Chevy Volt, not yet in production, which
> "will use zero gasoline and produce zero emissions".
> Then we have fuel cells.
> The pamphlet closes with "Some things we can all do
> right now to help the planet." Most of these have nothing
> to do with driving, like not taking a receipt from the ATM,
> which is held to save some extraordinary amount of paper.
> It's related to "recycling" in the USA. Lots of people
> separate their newspapers and cans and bottles for
> "recycling" (although quite a lot of it is then just
> dumped in with the rest of the trash by the waste-
> haulers). "We recycle," therefore we're being environmentally
> responsible, even though we drive two hours each way to work.
> Chevy must have paid a fortune to publish this pamphlet.
> I don't know how widely they will publish it, but it's
> symptomatic of the reactions we'll be seeing from car makers
> as environmental concerns mount.
> We need to figure out an effective strategy to counter this.
> [Non-text portions of this message have been removed]
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