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Group Description

Brand Chartering was founded in the 1990s as the first organisational approach to open-source branding so that employees of every discipline/activity could align the company's Unique Oraganising Purpose

This egroup invites anyone to ask how her/his own favourite framework or professional perspective on intangibles interconnects with Brand Chartering and its standard Thoughtpad: http://www.yahoogroups.com/group/melnet2/files/chart00.html

Additional queries on Brand Chartering are always welcomed by Chris at wcbn007@easynet.co.uk

Group Information

  • 22
  • Companies
  • Feb 28, 2001
  • English

Group Settings

  • This is a restricted group.
  • Attachments are permitted.
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  • Listed in Yahoo Groups directory.
  • Membership requires approval.
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  • Anyone can post messages.

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