Re: [bbshop] Re: Chapters who don't compete
- Scott Zumbrum wrote:
> Maybe a simpler solution to this would be to ask these "lone wolves" WHYI'm a long-term participant in an advisory committee to the
> they aren't card holding members (I'm presuming we're past the Frank
> Thorne members)?
board of directors of another hobby non-profit. If you don't
mind, I'll share a lot of opinion on this with you, formed
after years of discussions.
First: a quick digression. When I took a contract law class many
years ago, the professor said that "all commerce is based upon a
disagreement in values. The store vendor values your dollar more
than his banana, and you value the banana more than your dollar.
The transaction resolves the disagreement in value."
That's really, truly, the core issue of membership and gaining
members. If someone values membership more than the money they
have, they will trade money for membership. If they don't, they
It's really that simple. Provide them enough value that they
will pay for it.
The difficulties are that people have their own stories. A
single man making 100,000 dollars has a very different value
equation than a family man who has lost his job. People may
think that what their chapter or barbershop provide is not
needed, or important, or worth the money.
Whatever. (As the kids say.) The lessons to remember are
1. Provide value. (I think overall we do a good job.)
2. Sell that value, so everyone knows it is there. (I think we
did a poor job on me, at first, but I see more over time as
I learn more.)
3. Don't hector people to change their value system.
That last is really important. If I'm valuing my Harley
more than my singing , and you holler at me that my
priorities are messed up, I may ride that hog away.
Find a way to make people appreciate the value, and to recognize
that the best way to get that value and keep it coming, is to
pay what that value is worth.
Because we set a minimum dollar figure on membership, we
require people to make that value decision. If they choose
to not make that decision by joining, don't be at all surprised
if they try to keep the things they still value, but at a
Some people may, by whatever definition you use personally,
Cheat. That's their morals and values at work. You may
disapprove of it, and that's OK. But you can't change their
moral character or value system through anger or confrontation.
There's all I know. Membership is a value proposition, and some
will purchase, and some will not, and the thing to do is make
it attractive, and try to change the value proposition for those
that don't purchase: in ways that can work.
 I don't have a Harley. As fun as it might be, I don't
value it enough to buy one. Which is my point, I think. :-)
- Hi All --
I wish to publicly thank Jeremey Johnson for the beautiful sensitivity with which he musically captured the total emotions of my poem, "I Never Can Say Goodbye." I have read it at the memorial services for my youngest and oldest sons and since then it has been read at other memorial services including one of the 9-11 services in New York City this past year. The barbershopper who read it responded concerning his own emotions and the audience's reactions when reading it: "Well I barely got through your poem, 'I Never Can say Goodbye.' It blew everyone away and set them up for the rest of the memorial service."
Jeremey's music and arrangement for this piece for barbershop will certainly stir the deepest feelings in all who hear it. You may want to include it for all types of memorial occasions including Memorial Day, Flag Day, and Veteran's Day as well as for all other events where a life is being remembered. The entire song can heard in full mix at
If that long link doesn't work for you, please try this shorter one
Simon Rylander has produced the learning tracks and they are awesome. They are available at his website:
With appreciation --
[Non-text portions of this message have been removed]