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[menshealth] Media Coverage of Kosovo Shows Sexes Not Equal

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  • Tom Smith
    For Immediate Release: Monday, April 2, 2001 Contact: Barbara Oldroyd MEDIA COVERAGE OF KOSOVO CASUALTIES SHOWS SEXES NOT EQUAL Rockville, MD -- A recent
    Message 1 of 1 , Apr 1, 2001
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      For Immediate Release: Monday, April 2, 2001

      Contact: Barbara Oldroyd


      MEDIA COVERAGE OF KOSOVO CASUALTIES SHOWS SEXES NOT
      EQUAL

      Rockville, MD -- A recent analysis of media coverage
      of the Kosovo
      tragedy reveals that male civilian casualties are less
      newsworthy than
      female casualties, despite the fact that battle-age
      civilian males in
      the Kosovo conflict have been targeted by Serb forces.

      Adam Jones, PhD analyzed articles on the Kosovo
      conflict appearing in
      seven leading newspapers, and found these stories used
      three methods to
      downplay the gender of the male victims:

      1. Reversal: Stories often highlighted female
      casualties, when men
      comprised the great majority of victims. For example,
      one wire service
      reported in 1999, "Bosnian forensic teams have exhumed
      251
      bodies...including 12 women and five children." The
      press release did
      not indicate the sex of the 93% of the adult male
      victims.
      2. Displacement: Articles refer to the male victims as
      "ethnic
      Albanians" or just "bodies," with no mention of their
      sex.
      3. Incidentalizing: Coverage does not mention the male
      sex of the
      victims until the last paragraph, implying the
      victim's sex is
      incidental.

      The media analysis is reported in the March/April
      issue of
      Transitions. Jones is a professor at the Center for
      Research and
      Teaching in Economics in Mexico City, and is executive
      director of
      Gendercide Watch.

      Jones concluded, "male victims of violence are
      marginalized or
      `effaced' from the prevailing media and human-rights
      discourse."

      # # #

      Men's Health America is a non-profit research and
      education
      organization based in Rockville, Maryland.




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