Lecture on Improving Transit in the Bay Area (Forum at Redwood City, 12/06)
----- Forwarded by Asha Weinstein/SJSU on 11/29/2006 10:36 PM -----
From: REDEV-Daniel Zack [mailto:DZack@...]
Sent: Wednesday, November 29, 2006 4:32 PM
Subject: Transit, anyone?
PLEASE JOIN US!
Improving Transit in the Bay Area:
Principles of Effective Systems
Wednesday, December 6, 2006
The Little Fox Theatre <http://www.foxdream.com/> , Downtown Redwood
City <http://www.redwoodcity.org/downtown> (map
$10.00 fee payable at door
NO RSVP REQUIRED
ALAN HOFFMAN, founding Principal of The Mission Group, will be speaking
at "The Forum at Redwood City: A Continuing Conversation on City Design"
on WEDNESDAY, DECEMBER 6, 2006, from 6:00 - 7:45pm! Don't miss this
insightful presentation on "Improving TRANSIT IN THE BAY AREA:
Principles of Effective Systems."
Too many transit planning decisions are driven not by sound,
research-based principles, but by wishful thinking, modal fetishes, and
the availability of corridors or rights-of-way. What are the principles
that should guide transit planning? How can transit systems truly build
ridership? What is the true potential of "transit-oriented development?"
And why don't most transit planning professionals understand and invoke
American cities invest in transit for a variety of reasons, many of
which require that transit attract riders who otherwise would be
driving. The challenge is to make public transit a better choice than
the single-passenger automobile. Alan Hoffman's extensive consumer
research on urban and suburban transit systems has identified the
elements of effective systems and the different techniques by which
these elements can be employed. At this Forum, Mr. Hoffman will
elucidate his findings and suggest strategies for a fundamental
rethinking of transit strategies in the Bay Area, illustrated by
real-world examples drawn from his work in the U.S., Australia, New
Zealand, and South America.
About Alan Hoffman
Alan Hoffman is the founding principal of The Mission Group, an
innovative planning firm specializing in strategies for transportation
and urban development. He has consulted on a wide range of transit,
parking, and urban redevelopment studies and has contributed to regional
long-term planning in cities around the world.
A former professor of Service Management and Market Research at INCAE
(the Central American Institute of Business Administration), Mr. Hoffman
has also served on the research faculty of the Harvard Business School,
and has consulted to the World Bank, the Inter-American Development
Bank, and the U.S. Agency for International Development on regional
development strategies. He is a frequent workshop speaker for the
National Transit Institute in the U.S.
Mr. Hoffman holds a Bachelor's degree, cum laude, from Cornell
University in the social sciences, and a Master's degree from Harvard
University in Administration, Planning, and Social Policy. He also holds
a Master's from MIT in Urban Studies and Planning, where he held a
research appointment in the Center for Transportation Studies.
About The Forum
The Forum at Redwood City is held on the first Wednesday of each month,
from October through May. Communities By Design (CBD), a local
nonprofit, and the City of Redwood City jointly produce the Forum, with
assistance from Moore Iacofano Goltsman, Inc. (MIG). The fee for the
Forum is $10 (payable at the door, checks or cash). The Forum is held at
the Little Fox Theatre, located at 2209 Broadway in Redwood City (map
spn=0.015561,0.028824&hl=en> ). Doors open at 5:30pm. (Please note that
due to State regulations, attendance at the Little Fox Theatre is
limited to persons over 21.) The presentation and discussion is followed
by an optional, no-host dinner at a nearby restaurant in downtown
Redwood City. A flier for the event is attached.
Transportation: For those arriving by car, there is plenty of parking
available within a comfortable walk of the Little Fox (Click here
for parking information). Transit is also a great option, as the Little
Fox is also only 2 blocks from the Redwood City Caltrain Station. For
Caltrain schedule information, click here <http://www.caltrain.com/> .
You may also click here
spn=0.015561,0.028824&hl=en> for a map of the area.
If you need any additional information, please contact Dan Zack at the
City of Redwood City at (650) 780-7363 or dzack@...
HELP US GET THE WORD OUT! Please share this information with your
colleagues who might be interested in attending.
For summaries of past Forums, visit http://www.redwoodcity.org/forum
Please join us on December 6th!
Dan Zack, AICP
Downtown Development Coordinator
City of Redwood City, Redevelopment Division
1017 Middlefield Road
Redwood City, CA 94063
"Really good downtowns are congested. Stop worrying about it and pray
[attachment "December 2006 Flyer Hoffman.pdf" deleted by Asha Weinstein/SJSU]