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Re: [RLC-Action] Rightoberfest

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  • DGHarrison
    German does not equal Nazi. No doubt. And I m not saying it does. What I am saying is that the Left will say it does. You can defend it all you want and get
    Message 1 of 6 , Jul 30, 2007
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      German does not equal Nazi.
      No doubt. And I'm not saying it does. What I am saying is that the Left will say it does. You can defend it all you want and get your undies in a bunch just because I pointed it out, but people really do need to consider all the ramifications of a thing.

      Qwest, the telephone company, had started up with a campaign slogan a while back that was not well thought out. They used "Spirit of Service in Action." I wrote to them to suggest that there might be some "blowback" from unhappy customers and from competitors, who would twist the slogan to "Spirit of Service Inaction." They agreed with me, and first attempted to fix it by having the actors carefully enunciate the "in action," so it wouldn't sound like one word. But that didn't work out too well, so now they use just "Spirit of Service" as their slogan. They probably spent millions of dollars to come up with the first version, and millions more to change it over to the second version. Even marketing specialists can make mistakes. Maybe the first version came from the president of the company -- and everyone adored it (because the president came up with it, and no one was going to stick their neck out to say they didn't like it). All I'm saying is that you need to consider how a name you love can be corrupted and used in an awful way against you.

      You can stop attacking the messenger now, 'cause I'm done trying to explain it to you.

      Doug Harrison
      Minnesota

      P.S. I'm German too (one quarter English, Dad's side), and there are lots of Germans in my neck of the woods, and I've asked some of them what they thought about this issue, and they agree that the Left is going to pounce on it. Oh well ....


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