Re: Unethical advertising incentives?
- Hi Matt,
If I look at all the gear in my pano workflow -- pro Nikon DSLRs, Apple Computer, Manfrotto... these all fit into the category of premium manufacturers with top notch reputations, into which I would like to place 360Precision, because the gear really is that good.
But these other manufacturers don't do two things:
1. They don't provide financial incentives for endorsements from customers, for example by offering an extended warranty in return for viral marketing. I think it's because they feel it cheapens their brand, and I'd agree with them.
2. They never, ever, insult a customer when receiving well-mannered criticism in a public forum. When I've had issues in the past both with Apple and Nikon on their forums, it is either made right, ignored, or they give a negative answer politely stated. That is because the customer is always right.
Finally, I'm not sure in which sense your mass-marketing email sent out to all your customers can be considered as a private communication. Or did you type that out to me specifically? In which case I apologize.
- I said:
>Twitter provides a casual, face-to-face-levelI meant a face-to-face-LIKE level of communication. Doh!
>of communication that's like chatting as you pass in a hall, the
>street, the park, the pub...