Fw: [voicesforRahkim] Fw: It's Fur Without Fear on New York Fashion Runways
- -----Original Message-----
Subject: [voicesforRahkim] Fw: It's Fur Without Fear on New York Fashion
Date: Wed, 9 Feb 2005 00:53:50 -0500
----- Original Message -----
Sent: Wednesday, February 09, 2005 12:40 AM
Subject: It's Fur Without Fear on New York Fashion Runways
It's Fur Without Fear on New York
Published: February 7, 2005
Filed at 12:56 p.m. ET
NEW YORK (Reuters) - Fur is back and prominently displayed by top
designers this week on New York's fashion runways, with nary a peep of
Not so long ago, a woman in fur might fear a hail of insults and a pail
of paint getting lobbed her way, while the designer would face a pelting
of tomatoes. But clever marketing, hip-hop culture and the perpetual
lure of luxury are bringing fur out of the closet, experts say.
Sales are up and the average age of buyers is down.
U.S. sales among traditional fur retailers hit a record $1.8 billion in
the 2003 season, a 7.5 percent increase over the previous year,
according to the Fur Information Council of America. Ten years ago, fur
sales were about $1....1 billion.
More than half the customers are under age 44, the council said.
Innovations making fur more versatile -- it's often sheared, dyed or
knitted -- have been key, said Keith Kaplan, the council's executive
``Designers have discovered the creativity and adaptability of fur,'' he
said. ``It can be used now as any other fabric.''
A recent survey by Women's Wear Daily showed three-quarters of 200
high-end specialty stores carry fur, and most of the remaining stores
planned to add it.
Buying fur like never before are men and younger consumers, particularly
in the hip-hop world, experts say.
``People are taking 'bling' to the next level,'' said fashion analyst
Irma Zandl. ``It's one thing to throw red paint on (Vogue editor) Anna
Wintour, and quite another to throw it on P Diddy and J Lo.''
Anti-fur activists insist the battle is far from over.
A move by People for the Ethical Treatment of Animals to stage its own
fashion shows in New York rather than disrupt others shows how the
anti-fur perspective has been accepted by the mainstream, said
spokeswoman Lisa Franzetta....
Dyeing, shearing and knitting fur are attempts by the industry to
distance itself from its product, she said.
``A lot of the real fur we're seeing these days is being styled so that
it looks fake,'' she said. ``It's a very deliberate attempt on behalf of
the fur industry to disassociate the fur from the animal.''
More than two years have passed since PETA grabbed headlines with a
protest at a Victoria's Secret show. This week, it plans a protest at
the show of fur designer J. Mendel.
It also unveiled an ad campaign on Monday with former basketball star
Dennis Rodman, featuring the heavily tattooed celebrity posing naked,
with the slogan ``Think Ink, Not Mink.''
Fur's role as a status symbol is hard to shake, and its absence may have
made the heart grow fonder, said Ben Gomes of fashion and trend
information company OPR.
``Tell me I can't have something, and I want it,'' he said.
Observers also say other issues such as war may have overshadowed
concern over animal rights in recent years.
Marketing fur to women, like the successful ``right hand diamond''
campaign, may account for a surge in popularity as women spend their own
money on luxury items, said Paco Underhill, head of market research
``If a guy can spend it on hunting and fishing equipment, why can't you
spend it on fur? Why should your expenditure be any less politically
correct than his?'' Underhill asked.
Designers showing this week who use fur include fashion fixtures such as
Carolina Herrera, Michael Kors and Oscar de la Renta as well as young
designer Alice Roi, who will be using fur in a collection for the first
Nearly 400 designers worldwide use fur in some form in their
collections, compared with 42 a decade ago, said Kaplan.
Copyright 2005 Reuters Ltd.
AnimalVoicesNews is sending this to you for nonprofit research and
educational purposes only.
Why do you think that you are superior to me?
Is it because you can "talk"?
I just speak a different language from yours.
Please don't mistreat me.
Your ignorance is not my fault.