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SF Supe Ammiano calls on BART to drop alcohol ads

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  • 10/31 KCBS Radio
    Published Tuesday, October 31, 2006, by KCBS Radio AM 740 Resolution Calls on BART to Drop Alcohol Ads A San Francisco supervisor will ask the full board to
    Message 1 of 1 , Oct 31, 2006
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      Published Tuesday, October 31, 2006, by KCBS Radio AM 740

      Resolution Calls on BART to Drop Alcohol Ads

      A San Francisco supervisor will ask the full board to consider his
      resolution today, which calls on BART to reverse their decision to
      allow alcohol ads in stations and cars. Tom Ammiano's resolution
      aims to clear the tracks and rail cars of liquor ads that would rake
      in $400,000 annually.

      Ammiano is supported by alcohol industry watchdog, the Marin
      Institute. KCBS' George Harris spoke with the institute's spokesman,
      Amon Rappaport, who think the financial gain is no excuse to accept
      such advertising.

      "BART should not be in the business of promoting booze. They should
      be running a safe, effective transit system," said Rappaport. "BART
      is frequented by young people, others who are in recovery from
      alcohol, and it's just one more opportunity for the alcohol industry
      to reach these vulnerable populations."

      BART directors made the alcohol decision in September. Spokesman Jim
      Allison said there are restrictions. "Each advertisement would have
      to contain language conveying the message 'drink responsibly, don't
      drink and drive.'"

      Allison said that during the one-year test period no more than 17
      percent of the ads in each station could be alcohol related. There
      will also be a public comment period next fall as part of an
      evaluation of the year-long program.

      "This is not something that is set in stone," Allison assured.

      Rappaport urges critical citizens to make themselves heard before
      than public comment period.

      "The more people that contact BART and let them know that they don't
      want to be exposed to more alcohol ads, perhaps that will make a
      difference," said Rappaport.

      BART is the only Bay Area transit agency to have alcohol ads.
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