Transportation has an image problem among women. It needs a PR campaign.
I've been involved in the Cycle Chic movement for more than a year now. It
is one of the single most effective ways to convince women to try cycling
long enough to feel comfortable doing it: make riding a bicycle fashionable.
Copenhagen, where everyone bikes, launched the movement. My parisienne
girlfriends are slowly becoming comfortable biking due to the pervasiveness
and ease of the Velib' program. Here in San Francisco, Cycle Chic has
certainly become trendy -- I see women biking in dresses all the time now
whereas before it was mostly skater punks (boys) on fixies.
Do you (and members of the lists) have other ideas for promoting cycling
among women as a viable form of transportation? How can we make the Cycle
Chic movement more effective?
(I've been a utilitarian cyclist since the early '90s but now I dress up to
ride my bike across town. The movement worked on me in reverse.)
Thanks for all you do!
On Wed, Sep 2, 2009 at 10:09 AM, Eric Britton <eric.britton@...>wrote:
> In this piece the editor of World Streets goes out on a limb and
> proposes not only that the year 2010 should be formally
> as "The Year of the Woman in Transportation" but also that something
> resembling gender parity be established at least as high profile examples in
> as many places as possible � DURING THE YEAR. (But there is plenty of room
> for you to make your voice heard too.)
> Admit it. We have made a right mess of our transportation arrangements.
> --> Full text of this article appears today in *World Streets<http://newmobilityagenda.blogspot.com/>
> ** *at http://WorldStreets.org/
> --> To read all World Streets articles on politics click to
[Non-text portions of this message have been removed]