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Author Name: Bonnie Jo Davis
Contact Email Address: Bonnie@...
Word Count: 461
Copyright Date: 2003
Internet Address: http://www.ArticlesThatSell.com/fourtipsarticle.htm
Autoresponder Address (If Available):
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or on your web site, free of charge, as long as the bylines
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Complete Article with Resource Box at end:
Four Tips For Getting More Mileage From Your Articles
It has become common knowledge that the smartest and most
effective free method of advertising your business and services
is to write and submit articles to the over 400,000 e-zines
currently on the 'net. There are even several e-books written
on the topic, including mine, that will help you take advantage
of this effective technique. What do you do next after you've
invested the hours necessary to research, write, proofread, edit
and submit your article to thousands of e-zine publishers?
I recommend several methods of recycling articles to clients who
utilize my article submission services that I'm going to share
with you today:
1. Publish each of your articles on a separate page on your web
site. Then take the keywords from that article that you used
in the title and text and create a set of meta tags for that page.
Use a free meta tag generator like http://www.anybrowser.
com/MetaTagGenerator.html to make sure your meta tags are
properly formatted and all inclusive. Next, submit the article
page to all of the free search engines. Once that page is
indexed those keywords will attract searchers to visit your site
where you can convert them to loyal customers.
2. Take the article you've written and customize it for an
industry you want to target. For example, I have a client who
writes internet promotion articles. After submission she
customizes her articles for real estate agents, accountants,
ophthalmologists, home health care companies, etc. I then offer
the customized articles to the industry associations
representing those groups. This tactic has resulted in hundreds
of thousands of fresh, new visitors to her web site when an
association prints her customized article in their newsletter or
3. Choose an article you've written that outlines several key
points on a particular topic. Write an in depth, expanded
article on each key point. Contact all the publishers on your
list and offer them the expanded key point articles and ask them
to run them as a series. A series of articles is much more
effective than a single article because each potential customer
needs to be exposed to you and your business several times
before becoming a customer.
4. Take the original article and the expanded key point
articles and offer them as an e-course to people who visit your
site and sign up for your e-zine. Use a free autoresponder like
to deliver the articles in sequence.
This gives you the opportunity to capture e-mail addresses for
your e-zine and allows you to use a different by-line
highlighting your services and products with each article
Use these four tips every time you've finished submitting an
article and you will get thousands of additional targeted
visitors to your web site with just a little extra effort!
Bonnie Jo Davis is a Virtual Assistant who specializes in
inexpensive marketing promotions for herself and her clients.
For more information about Bonnie's article submission package
and lick on the
(c) 2003. Davis Virtual Assistance. All rights reserved.
Permission to publish on-line or in print is granted so long as
the article and by-line are printed intact.
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