I really enjoyed the exchanges on Austin's amazing 11-0 football
season this year. Lucky ducks! Our 17 year old junior, Knox, plays on
the Highland Park HS football team. They are preparing for the state
4A semi-final game which they will play this Saturday against Everman
HS (just south of Ft. Worth). Although Highland Park won the state 4A
title in 2005, its last state championship before that was 1956....so
there is always hope!
An old friend sent me this article from the Times about the
possibility of the EPISD School Board naming the Cordova Middle
School after Steve Crosno. If I had a vote to cast, it would be in
favor of Crosno Middle School.
It was really good to see all of you this past summer - we need to do
that again. Meanwhile, I'd like to wish all of my friends,
classmates and your families a Peaceful Advent, Merry Christmas and a
Happy, Healthy and Prosperous New Year. d
**********************
December 06, 2007
Steve Crosno Middle School?
A movement is currently afoot to convince El Paso Independent School
trustees to name Cordova Middle School after Steve Crosno. The
school's namesake, former high school coach Carlos Cordova, asked the
school board two weeks ago to remove his name from the school
following his indictment on public corruption charges. Crosno, the
legendary El Paso radio personality who kept three generations of El
Pasoans entertained with his unique brand of humor and musical
tastes, died in August, 2006. "Maybe this is the best way to pay
homage to Crosno," said KTEP-FM Operations Manager Dennis Woo. Woo is
part of a group of radio professionals in El Paso who have launched
an effort to have the school named after Crosno. In a column I wrote
in the El Paso Times shortly after Crosno's death, I pointed out that
most people - including Crosno himself - never fully grasped the
larger signficance of his on-air presence. Long before marketing
experts recognized the importance of the Hispanic market, Crosno was
already catering his radio programs to the rapidly-growing Mexican-
American audience. His "Crosno Hop" TV dance program was a huge hit
in El Paso and Las Cruces in the 1960's and 1970s. Beyond that, he
very directly influenced a crop of young and aspiring Hispanic media
professionals who had never before seen nor heard someone on the
radio or TV speak their language. On October 27, Crosno was inducted
into the Texas Radio Hall of Fame. But is it likely that EPISD
trustees will even remotely consider the notion of a Steve Crosno
Middle School? "Several organizations are already expressing
interest in having the school named for someone," said EPISD
spokesman Louie Villalobos. Among the names being heard are El Paso
Astronaut Danny Olivas and famed Bowie High School Coach Nemo
Herrera. Villalobos said the school board will begin the process of
changing the school's name during their December 12th meeting.