I have been working for years to create content for objectivist
thinkers on the Internet. I have a 30 year background in broadcasting
and use it to convey rational, realistic philosophy. My site has a
weekly radio show, daily audio philosophy monologue, essays, think tv
(video content) and other audio content.

The new media is exciting because now we can create and enjoy content
that reflects our values, ideas and community. Through audio/video
sites like www... and youtube we have an opportunity like never
before. Now everyone can access the concepts we find so powerful and
helpful. Communities and groups are bringing information to the
masses in a new way, and so quickly that it is shocking executives in
every branch of the entertainment industry. Few believe the
entertainment world will look anything like it does now in just a few
years.

I have no idea where this new media is going. Its final form will
surely be vastly different from even the best guess. With that said,
I think content will rule. Produce the content and work on the second
track at the same time; keeping up to speed on the
delivery/information opportunities that are rapidly being creating
and evolving on the new info net. Cell phones are radios now, and
computers are TVs... and who knows the next technological change lies
ahead? It doesn't matter, because we are going to keep our eye on the
content ball.

I try to keep my programming entertaining so it is enjoyable for
everyone. New people can be brought to reason with entertaining media
that fits into thier comfort zone. Concepts are expressed at street
level style and are seamlessly woven to the entertainment. The focus
is always to clearly communicate life enhancing concepts that are
practical and useful while keeping the listener comfortable and
entertained.

I think rational thinking, objectivism and intellectual honestly
makes individuals much happier and could even make the world a
better, safer place. Up to now philosophical concepts couldn't break
through the configuration of media content/delivery systems. Now they
can, and someone has to make this new intellectual/entertainment form
by creating content. Every type of media from news to music shows
need to be entertaining and someone has to make this content. I think
this type of content presents a challenge because of the complexity
of the ideas we are dealing with. It is difficult to explain some
things quickly and in an engaging fashion but we have to find ways to
do it.

Some day the dust will settle and those involved in disseminating
content will invent a business model, or many that will work.
However, this future of popular, objectivist content being enjoyed by
the public at large depends first on content. And the future will be
short lived if there is not an equally important business model.

The people can easily find content on youtube now and many folks have
done great work by posting objectivist and rational content. I'm
thrilled to see content making its long-overdue debut to the masses.
The raw content is fantastic, the presentation is not entertaining.
The presentation is outside the comfort zone of most people and the
concepts, although fantastic, lack street level connectivity to the
people. Therefore, we fail to speak to so it is practical, useful and
personally powerful.

What do you think?

www.toddreinhardt.com

[I think we need some of the business people to sponsor PROPEL(TM) Meetups at $5
per month per state -- and to sell final copies of the book THE VISION-DRIVEN
LIFE upon publication! --LS]